Business Development Manager at Meru County Public Service Board

Reporting to the Managing Director, the Business Development Manager will be responsible for ensuring that the Corporation provides very competitive credit products that cater for all its customer needs, with excellent customer service under a well-known brand.

Responsibilities

• Developing the marketing strategy and plan for the Corporation’s loan products;
• Preparing product development objectives; schedules for all phases of product development up to & including the introduction to market;
• Liaising with Branch Managers to ensure a quality loan portfolio;
• Identifying partnership opportunities for complementary third-party products to broaden Corporation’s product line;
• Exploring ways of improving existing products and services, and increasing profitability;
• Implementing brand building and marketing;
• Coordinating and developing marketing, sales and financial plans for proposed products;
• Developing and advising on capacity building of customers and partners in product knowledge
• Monitoring and analyzing market trends & market analysis to ensure that the Corporation is always ahead of competition;
• Developing staff competencies and skills through continuous training on products;
• Any other duties as assigned by the immediate supervisor.

Qualifications

The ideal candidate must possess the following qualifications and competencies:-

• Degree in Sales & Marketing, Business Management or any other related field from a recognized university;
• Professional qualification in a relevant discipline will be an added advantage;
• At least 7 years’ experience in product & business development and marketing; three (3) of which must have been at a managerial level in a financial institution;
• Innovative, team player with exposure to product development;
• Ability to network and develop strong business relationships;
• Meets the requirements of Chapter Six of the constitution