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  • Posted: Jan 15, 2021
    Deadline: Not specified
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    Istikbal is dedicated to innovative products, a leading home furniture brand in Turkey and Europe now open in Nairobi Kenya
    Read more about this company


    Digital Marketing Intern


    As a social media manager, you'll need to:

    • develop creative and engaging social media strategies 
    • manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels 
    • oversee, plan and deliver content across different platforms using scheduling tools such as Hootsuite, Asana and Olapic
    • create engaging multimedia content (and/or outsource this effectively) across multiple platforms
    • develop, launch and manage new competitions and campaigns that promote your organisation and brand
    • form key relationships with influencers across the social media platforms
    • undertake audience research
    • manage and facilitate social media communities by responding to social media posts and developing discussions
    • monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
    • research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
    • analyse competitor activity
    • recommend improvements to increase performance
    • set targets to increase brand awareness and increase customer engagement
    • manage a budget for social media activities
    • educate other staff on the use of social media and promote its use within your company (in-house roles)
    • encourage collaboration across teams and departments

    Method of Application

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