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Everyone should have access to accurate family planning information and the ability to choose the method that is right for them. Nivi works towards this goal by providing a free mobile phone service that empowers people through better information, services customized to their needs, and gives them a voice in the health care system. Mission Our missio...
About the role
Nivi is looking for a Digital Marketing Lead, Kenya to drive askNivi user engagement and improve conversions along the user journey in East Africa.
The role will report to the Global VP of Growth and work closely with askNivi’s Kenya marketing team and global teams to identify and grow user acquisition through different digital marketing channels (paid and organic), as well as contribute towards re-engagement goals and improved understanding of audience segments and how they relate to user behaviours once in the askNivi experience.
The metrics of success for this role will focus on:
Key Responsibilities
User acquisition strategy (online & offline)
Data Journey
Desired Candidate Profile
Must-haves
Preferred
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