Head of Business Development & Marketing Job at Attain Enterprise Solutions Ltd

Head of Business Development & Marketing Job Responsibilities

• Develop a sales strategy for the market that ensures attainment of company sales goals and profitability.
• Prepare action plans by individuals as well as by team for effective search of sales leads and prospects.
• Initiate and coordinate development of action plans to penetrate new markets.
• Manage and coordinate all marketing, advertising and promotional staff and activities
• Consolidating and preparation of weekly and monthly sales reports and reporting to the Director
• Managing key accounts and acquisition of new business
• Facilitating product portfolio knowledge and training sessions to other staff
• Preparing the sales and marketing budget and ensuring maximum utilization
• Managing and monitoring the customer feedback systems and advising the Director on areas of improvement
• Preparation of sales promotional materials and ensuring effective communication of the new and existing products to the market
• Working with advertising agencies to develop effective advertising campaigns
• Execution of marketing programs for the products to ensure sustainable growth in revenues and market share.
• Brand-building and professional management of the product portfolio.
• Consolidate daily data for the product and that of key competitors to anticipate customer/competitive trends
• Carry out sales activity and revenue tracking
• Conduct market research to determine market requirements for existing and future products
• Analysis of customer research, current market conditions and competitor information
• Develop, implement and review marketing plans and projects for new and existing products
• Monitor, review and report on all marketing activity and results
• Develop pricing strategy; Provides timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profit margin.
• Constantly motivates the working team
• Debt collection
• Responsible for the performance and development of the Business Development Team which comprises of Sales Executives, BD Executives, Presales Consultants and Account Managers.
• Conducts one-on-one review with all team members to build more effective communications, to understand training and development needs, and to provide insight for the improvement of members’ sales and activity performance.
• Adheres to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team.

Internal / External Cooperation

• Ensures that all team members meet or exceed all activity standards for prospecting calls, appointments, presentations, proposals and quotations.
• Delegates authority and responsibility with accountability and follow-up.
• Sets examples for Team members in areas of personal character, commitment, organizational and selling skills, and work habits.
• Conducts regular coaching and counseling with Team members to build motivation and selling skills.
• Maintains contact with all clients in the market area to ensure high levels of client satisfaction.
• Demonstrates ability to interact and cooperate with all company employees.

Qualifications for the Head of Business Development & Marketing Job

• Bachelor’s Degree in Computer Science/Business related field
• At least 7 years’ experience in a similar role
• Proven track record in the sales field

Skills Required

• Sound expertise in sales
• Communication and Interpersonal Skills
• Collaboration skills
• Proposal writing skills
• Analytical Skills
• Negotiation and Persuasion skills
• Presentation skills
• Excellent written and oral communication skills
• Good understanding of the IT market
• Good understanding of a sales cycle in this field
• Organization and planning skills
• Leadership skills
• Multitasking – Can handle many assignments
• Ability to prioritize independently
• Decision Maker