• Marketing Manager Job at Access Afya

  • Posted on: 19 January, 2017 Deadline: Not Specified
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  • Access Afya is a social enterprise creating a model for integrated community health. We run a chain of micro-clinics in Nairobi's informal settlements and a Healthy Schools program that delivers check-ups, treatments, and training to children in their schools. Our model makes a difference by getting essential health products and services to a population that is ill served by the current health system.
     

    Marketing Manager

     

    Detailed Responsibilities

    • Analyze existing market research data and identify knowledge gaps that require further exploration.
    • Utilize existing data to guide the organization’s patient-centered marketing strategy across all programs and community micro-clinics.
    • Oversee monitoring and evaluation of all marketing strategy, ensuring that data-informed innovation takes place in direct response to community need.
    • Develop marketing narratives and inspirational messages in order to create trust and awareness of the Access Afya brand.
    • Plan and implement events in all of the various clinic locations in order to expand the Company’s presence within communities.
    • Manage marketing budgets for all programs and community initiatives.
    • Visit program sites on a weekly basis, liaising with community members on a consistent basis and remaining aware of current trends and best practices.
    • Work in direct partnership with the field sales team and Community Health Workers and oversee their marketing activities.
    • Develop training and train the field sales teams on the messaging for marketing campaigns.

    Does this sound like you?

    • Excellent Listener: You genuinely enjoy the process of getting to know others, working to understand their needs, and empathizing with their experience.
    • Excellent communicator: You are able to work closely with community members and fellow staff members, passing messages along clearly and respectfully.
    • Data Enthusiast: You love all things data, and are looking for the chance to research, analyze, innovate, and implement.
    • Problem-solver: You thrive in a fast-paced environment and are motivated by the opportunity to identify gaps and improve systems.
    • Start-up Lover: You are excited about the unknown and the opportunity to figure it out!

    Method of Application

    Interested and qualified? Go to Access Afya career website on www.linkedin.com to apply

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