Senior Copywriter at Greenlight Planet

Key responsibilities for the role:

1. Generate and manage all global communications for Greenlight Planet. The Senior Copywriter will manage communication and content generation on the company's website, corporate brochures and other B2B focused materials
2. Work closely with the Design team leader, core business unit leaders and the company's executive team to manage all of Greenlight's key corporate communications across global and regional platforms.
3. Generate content for media-worthy stories, press releases and work with external parties (PR companies, media, journalists, etc.) to increase visibility around Greenlight Planet's work and presence in global and regional media.
4. Create and disseminate case studies about Greenlight's global distribution methods, agent and customer profiles for use in B2B pitch materials, channel market training and internal knowledge sharing purposes.
5. Work with Design Team Lead, Greenlight's Head of Corporate Affairs and key Executive leadership to update and maintain corporate vision, voice and brand guidelines.
6. Lead global and regional social media strategy and oversee process for content generation and market interaction.
7. Occasionally apply for relevant global and regional awards and grants.
8. Lead generation of core copy for consumer facing materials: leaflets, posters, activation campaigns as well as product packaging and work with global marketing team to contextualize content for local markets.

The ideal candidate has:

• Extremely strong command of written language with a clearly creative hand an ability to alternate between clean, professional writing and innovative, vibrant marketing oriented communication.
• An ability to work well with multiple stakeholders, taking input from graphic designers to sales and marketing leaders to senior executives to deliver the right solutions
• Experience writing for American and African audiences and strong knowledge of how to alter word choice and communication styles to appeal to a variety of audiences.
• Relationship orientation: this role will require developing strong partnerships both internally and externally (marketing and activation agencies, press, PR, etc.). The ideal candidate is a natural people person, one that elicits trust in others and truly enjoys collaboration.
• A strong spirit of innovation, an inherent ability to think outside the box and apply creativity in a practical way.
• An ability to work autonomously and independently; this person will be expected to take inputs from many stakeholders but ultimately drive Greenlight's communication strategy with confidence.
• At least 4 years of experience in a senior copywriting role; at least 2 of which should deal with global content for a global company or organization and with mass market consumer products or services.
• Design, advertising agency or campaign creation experience preferred.

We are looking for someone who is driven, passionate and excited about the opportunity to bring honest, affordable, energy to homes in Africa and Asia. If this sounds like you, we would love to hear from you.

Greenlight Planet offers a competitive salary, a fun, supportive work environment and opportunities for continued professional growth within a fast-growing global enterprise.