Project Manager Job at Jumia Travel

Responsibilities for the Project Manager Job

• CRM Project Manager is responsible for improving the Customer’s lifecycle Value. He is responsible for managing workflow of CRM projects through all the channels.
• He is able to suggest the best way to segment our customers, prospects and visitors and also our hotel partners.
• He knows how to build a reporting and explained his performance to the top management. CRM Project Manager reports to the Head of CRM. As a CRM Project Manager for Jumia Travel, you will be part of a self-motivated, highly analytical and business oriented team. Your responsibilities include:
• Manage the overall strategy on how Jumia communicates to its consumers, to generate engagement, loyalty and sales
• To define an operational roadmap of triggered communications accordingly to the Customer knowledge’s inputs coming from local markets & BI Team.
• Setup, improve, and optimize communications to constantly improve customer conversion and retention KPIs through all the channels: Email, SMS, Push notifications, website, mobile site.
• Engage users with onsite customization triggered campaign through our engagement platform
• Oversee the automation of the majority of customer campaigns;
• Lead and drive the focus on testing, optimizing and data driven decision making
• Support an increasing number of relevant, targeted communications, which would include working on technical integration with the CRM Developer and existing providers as needed
• Inspire the wording content for all the communications accordingly to the Brand Guidelines.
• Earn love from our Hotels partners by developing the Hotel Partners loyalty contact plan: To define an operational roadmap of triggered and direct communications.
• To support the Booking Process Automation:
• Ensure proper execution of Transactional communications both side hotels partners & customers, across all channels: Emails, SMS, PN
• Work with Ops team to increase the automation of the booking process from booking confirmation to cash collection.
• Demonstrate a capacity to propose technical innovation to set up.
• Coordinate with different departments to make sure high quality content production and campaign generation.
• Work closely with the local teams to ensure that customer communication strategy meets requirements, gather feedback and learnings
• Report the performance in order to optimize the different projects.

Requirements for the Project Manager Job

• Degree in Business, Marketing or related field
• 3+ years’ experience with a solid foundation in Digital or CRM project management
• Strong analytical background and communication skills
• Excellent communication skills both verbal and written in English
• Advanced level of computer literacy in Microsoft packages, SQL & HTML.
• Fast learner, accurate, systematic and methodical
• Ability to organize and prioritize tasks
• Self-motivated and driven