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  • Posted: Apr 9, 2018
    Deadline: Apr 13, 2018
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    Established 7 years ago, Genesis Consult's core value proposition include: Advisory (Board + Management Level) Talent Headhunting (25,000+ profiles across the African continent) Training & Development (bespoke Masterclasses + Executive Coaching) SME & Enterprise Development ICT With active presence in the East Af...
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    Social Media Executive

    Job Description

    Client Summary: Our client offers customized and innovative services in digital and photobook printing.

    Job Purpose

    • Drive sales through social media.
    • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
    • Maintaining client social media presence across all digital channels Measuring and reporting on the performance of all digital marketing campaigns
    • Coordinating, planning and maintaining a calendar of events for Pixel Splash Limited.

    Main Duties / Responsibilities

    • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
    • Design, build and maintain our social media presence
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Identify trends, insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies liaisingwith management Develop/ maintain social media profiles and quality content on social media platforms
    • Ensure brand consistency is delivered online across all social media platforms.
    • Plan, execute, and measure experiments and conversion tests
    • Devise strategies liaising with management to drive online traffic to the company website.
    • Collaborate with internal teams to optimize user experience Evaluate emerging technologies.
    • Provide thought leadership and perspective for adoption where appropriate in conjunction with the management Keep up to date with current digital trends and update management
    • Research on new online media opportunities that may benefit the business
    • Develop a strategy to ensure online objectives of the company are met

    Method of Application

    Send CVs in Word Format with the subject title ‘Social Media Executive’ to jobs@genesisconsult.net not later than the 13 April 2018. No phone calls. Only shortlisted candidates will be contacted.

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