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  • Posted: Nov 5, 2018
    Deadline: Not specified
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    We began in 1995 as a design studio but with the emergence of the digital era and our client’s need for full 360 degree communications we expanded to include both a full service agency and digital with some seventy plus staff. We recently partnered with one of the world’s most prestigious networks to form Creative VMLY&R. We bring to the table some twenty plus years’ experience in the industry, plus a formidable portfolio of work for the likes of Crown Paints, EABL, and Broadways Bakery, to name but a few.
    Read more about this company

     

    Account Director

    Purpose of the job: The main purpose of this job is to act as a key contact point for Key Client Acounts in creating, maintaining and driving high-level and long-term client relationships to achive business objectives. The incumbent will also be responsible for primarily providing leadership, overall strategic and operational management for the entire Client Service function. 

    Role Responsibilities:

    Day to Day Operations:

    • Responsible for overseeing the effective and efficient performance of the client services function with optimum client satisfaction and business profitability.
    • Improves client service team’s customer service levels by evaluating, and re-designing processes; establishing and communicating service metrics; monitoring and analyzing results; implementing changes.
    • Leading the development and presentation of proposals, then overseeing sold work from planning to creative to execution.
    • Managing communications with account teams and clients, ensuring clarity about accountabilities, deadlines, budget and approvals.
    • Oversee the writing of exceptional and comprehensive creative briefs in order to ensure that the creative team gets an insight into the client’s advertising requirements.
    • Monitoring the effectiveness of campaigns.
    • Making 'pitches', along with other agency staff, to try to win new business for the organization and also for the existing business.

    Business Management:

    • Increase the level of business growth with already existing clients of the company through maintaining contact and cross selling products to current clients by studying and understanding their business needs.
    • Developing marketing plans and communication solutions to achieve client objectives.
    • Driving year-over-year revenue growth and building client relationships as a trusted partner and advisor.

    Business Growth:

    • Generating new leads to acquire new clients for the company. Selling of creative and marketing solutions to new clients.
    • Profiling and positioning the company in a local, regional, national and global market.
    • Overseeing client profitability, account budgeting and measurement metrics that demonstrate clear return to the client.
    • Provide feedback and comments relating to product/project content and pricing as well as company’s brand to the Managing Director;
    • Collaborating across the office’s and worldwide agency’s community of creative, strategy, growth and operations colleagues to share ideas, resources and best practices.
    • Keep abreast and maintain a current and accurate knowledge of the company’s competitor activity and recommend any necessary tactical action;

    People Management:

    • Managing, mentoring, coaching, recruiting and fiercely protecting the agency culture that makes The Company a great place to work
    • Ensure that Client service team is provided with proper training, instruction, tools, and methods to perform their jobs;
    • Continually manage the overall performance of the client service team including performing timely performance evaluations and reviews and recommending appropriate next steps;

    The Desired Applicant: 

    Ideally, we are looking for an Account Director (AD) who;

    • Has a Bacehlor's Degree in Business Administration or similar
    • Has been holding a similar position within an advertising Agency in Kenya for the last 2 years or so in addition to a previous Account Management role for more than 5 years (progressive growth) 
    • Has great communication skills, presentation and negotiation skills in addition to great team leadership 
    • Is fired up for success in day to day responsibilities, passionate about results and has a proven track record of excllent key account management

    Only shotrlisted candidates will be contacted once their applications are received. 

    Method of Application

    Applicants should send CV's to work@creativeyr.co.ke

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