Sales & Business Development Officer at Directline Assurance Company Limited

We are looking for motivated and qualified professionals to fill the position of Sales & Business Development Officer – Non Motor.

Overall Purpose of the Job: Responsible for driving sales in the organization and ensuring the sales team meet the sales targets set for the Non Motor portfolio.

Key Roles and Responsibilities

• Manage Sales / Marketing budgets for non-motor products and ensure sales targets are met.
• In liaison with the MD formulate, implement and monitor the Sales Department strategic plans.
• In liaison with HR recruit and motivate employees in line with the organization’s strategic plans and ensure compliance with company HR policies/ procedures.
• Ensure accurate preparation, and timely submission of sales and marketing reports to management and the Board.
• In-charge of product innovation and development of new products.
• Grow the business portfolio, oversee the operation of marketing activities/programs, and development of marketing strategies in the company.
• Periodically conduct external and internal business analysis to understand, and adapt to changing client needs.
• Implementing branding strategy to ensure Directline brand visibility.
• In liaison with the Claims Manager and other heads of departments, manage claim Loss Ratios within set parameters for sustainable profitability of the company.
• Build and maintain strategic relationships with key stakeholders
• Align the operations of the marketing with appropriate technology to increase operational efficiency.
• Prepare periodic reports for marketing/sales to the management and Board
• Implement marketing policies and ensure efficient administration.
• Understanding the customers and their needs.
• Any other responsibilities will be communicated to the Officer from time to time.

Person Specifications

Academic Qualifications

• Sales and/or Marketing university degree from an institution recognized by Commission for Higher Education
• Minimum Overall Grade of C+ in KCSE

Professional Qualifications

• Certificate of Insurance (COP)
• AIIK Diploma/CII Diploma or any insurance related qualification will be an added advantage

Experience

• At least 3 years’ working experience in preferably within an Insurance Company OR Intermediary.
• Experience in dealing with PSV will be an added advantage.

Skills and Attributes

• High level of integrity; able to maintain utmost confidentiality of information in their possession
• Excellent communication and marketing skills with a pleasant personality
• Excellent interpersonal and public relations skills
• Excellent knowledge of insurance operations
• Have great attention to detail
• Ability to drive sales
• Able to work as part of a team
• Working knowledge of spreadsheets or accounting software