Digital Communications Assistant at Rongo University

Scale RU 7

The job holder will be responsible to the Vice Chancellor and the Corporate Communications Officer for building the online community, administer and manage Rongo University social media channels.

Job Responsibilities

• Build RU’s social media presence on Facebook, Twitter, Instagram and other popular chat applications;
• Monitor social media and update accordingly, provide coverage of events (write articles, photos, etc of University events and functions);
• Ensure quality control of social media content;
• Participate in the development and implementation of a social media content strategy and management to increase webometric ranking of the University;
• Solicit for academic publications and conference/seminar attendance information from the teaching staff and upload them on the University website/repository
• Assist in the coordination of RU events and upload such events on the online platform instantly;
• Participate in the development and implementation of a social media marketing plan in collaboration with the marketing office;
• Build online reviews and reputation of Rongo University in collaboration with the marketing office;
• Monitor trends in social media tools, applications, channels, designs and strategy;
• Any other duty as may be assigned from time to time by the Vice Chancellor.

Qualifications

• A Diploma in Communications, Public Relations, Journalism or equivalent from a recognized institution.
• Be able to demonstrate evidence of creativity in social media (providing links to profiles
• will be an added advantage).
• Be proficient in Computer Applications (MS Office, etc);
• Display in-depth knowledge and demonstrable understanding of social media platforms,
• webometrics, search engine optimization techniques, their respective participants (Face book, Twitter, Instagram, YouTube, etc