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Trade and Markets East Africa (TradeMark East Africa - TMEA) is an East African not-for profit Company Limited by Guarantee established in 2010 to support the growth of trade - both regional and international - in East Africa. TradeMark East Africa (TMEA) is focused on ensuring gains from trade result in tangible gains for East Africans.
Job Summary
As a Communications Officer at TMA, you will be instrumental in implementing and supporting communication strategies across the organisation. Reporting to the Communications Manager (JG5), you will play a pivotal role in brand management, content creation, and digital communications, ensuring TMA’s voice is consistent and impactful.
Duties and Accountabilities
Communication Strategy Development
- Actively contribute to the development and execution of TMA’s Corporate Communication Strategy.
- Support Country and Programme specific communication plans, ensuring alignment with the overallcorporate strategy.
Management of TMA Brand
- Ensure TMA’s brand representation aligns with the organisational graphics and standard guidelines.
- Coordinate the development and dissemination of corporate information, maintaining relevancy and accuracy (banners, brochures, factsheets, videos etc).
- Support training sessions on TMA Brand guidelines.
Programme Communications Support and knowledge management
- Aid in the creation and execution of communication plans for regional and country programmes as assigned.
- Maintain and update TMA’s global stakeholder register and database ensuring accessibility to senior management.
- Develop and manage internal and external publicity campaigns, keeping track of TMA’s achievements and successes.
- Monitor and analyse media, identify issues and trends, and advise the Director and Sr. Manager on appropriate action/responses.
- Develop and maintain a knowledge management system where good practice and lessons learned are maintained and shared with staff of TMA
Internal communications
- Support the Communication Manager (JG5), in implementation of the internal communication strategy that align with TMA’s goals.
- Help craft internal communication materials, emerging from various departments, to promote TMA’s values and achievements.
TMA Website and Digital Management
- Contribute to the management of the TMA digital properties, ensuring content is current and engaging.
Administration
Corporate Level Responsibilities
- Apply the highest standards of controls and risk management practices and behaviour and embed a positive risk and control culture.
- Demonstrate prudence, sound judgement and appropriate and timely escalations inmanagement of all types of risk (including fraud risk) applicable to my role.
- Understand and comply with the relevant end-to-end processes including applicable risks and controls.
- Seek to identify, understand and escalate risk events/incidents/ issues on a timely basis focusingon fixing root-causes and taking ownership of identified mitigating actions.
- Complete all relevant mandatory trainings within the stipulated timelines.
- Participate in regular informal and formal reflection, knowledge sharing and learning events.
- Document lessons learned and best practices for knowledge sharing and learning.
- Promote and adhere to TMA's core values and ensure compliance with organisational policies and procedures.
- Maintain zero tolerance to bribery, fraud and corruption, and ensure the immediate reporting ofany corruption or suspect behaviour that threatens TMA's reputation.
- Adhere to the safeguarding policies and procedures and immediately report any safeguardingconcerns.
- Any other related responsibilities that may be assigned by the line manager from time to time.
Academic and Professional Qualifications
- An undergraduate degree in Communications, International Relations/Public Affairs, Journalism, Marketing, Political Science or any other relevant field.
- Proficiency in standard computer applications including Microsoft Office, design software (Adobe Illustrator, InDesign, Canva etc).
Work Experience
- For undergraduate degree holders, at least five years relevant experience in outreach and communications work, with specialised knowledge on working with media and social media. Post- graduate degree holders will require three years’ relevant experience.
Skills/Knowledge/Competency
- Experience in managing digital and traditional media.
- Strong writing and editing skills, with a creative and analytical approach.
- Capacity to use various design soft wares like InDesign, photo shop, video editing.
- Experience in managing new media and traditional publications including blogs, websites, intranets,
- newsletters, booklets, audio, video, photography, presentations.
- Knowledge of social media tools and their effective management.
- Proficiency in MS Office applications, including Word, Project, Excel, PowerPoint and Outlook.
- Ability to prioritise and work under tight deadlines.
- Proven communication and relationship-building skills.
- Fluency in English is a must. French is an added advantage.