Head Corporate Communication & Customer Service at Wildlife Research and Training Institute (WRTI)

ADVERT REF: NO. WRTI/3/2022

Duties and responsibilities 
The duties and responsibilities will include:

• Maintaining and improve the Corporate Communication policy of the Institute taking into account the internal and external changes in the maritime industry;
• Advising and recommending to the Institute possible outcomes and response scenarios based on strategic initiatives made in the year;
• Coordinating all corporate communications related activities including publishing of brochures, handbooks, calendars, annual reports, departmental reports, etc;
• Developing and delivering creative communication strategies and plans;
• Updating the Institute website and digital platforms and facilitate interdepartmental communications and managing external communications;
• Building and maintenance of consistent branding, corporate identity across relevant public relations channels while keeping the Institute up to date on industry trends;
• Developing suitable communication strategies to mitigate prevailing crisis;
• Developing content to provide clear and adequate information and material that will support marketing and communications activities;
• Reviewing and approving key presentations and collaterals needed for communications and outreach activities;
• Convening and chairing public relations and media related meetings
• Managing Digital & Media Relations including information sharing and invitations for Institute events;
• Developing and incorporating online tools and in-person networking to create relationships and ultimately build the Institute’s brand, both online and off line;
• Coordinating content creation – editing and approving blog posts, articles, newsletters, communications materials, and material for social media channels;
• Leveraging on social media by creating, managing and growing the authorities presence through blogs, Twitter, Facebook, and other strategically relevant online properties;
• Managing incoming media requests and building relationships with industry journalists; 
• Managing any online feedback forums;
• Implementing strategic communications plans and to provide local market insight for the authorities public-facing communications;
• Developing networks with journalists, media producers, editors and strategic influencers;
• Gathering information on programmes and significant events in a specific Institute Cluster area;
• Developing media plans, distribute and follow up media releases, book interviews and respond to media request;
• Overseeing the Corporate Social Responsibility (CSR) Programmes; 
• Overseeing the Compliments and Complaints Handling Mechanism of the Institute; and
• Performing any other responsibilities as may be assigned or delegated by the Institute’s Board or management.

Qualifications and Experience 
For appointment to this grade, an applicant must have:

• At least ten (10) years’ relevant work experience five (5) of which must have been in senior management level
• Bachelor Degree in Public relations, Communications, Journalism, Marketing, International relations or equivalent qualifications from a recognized institution;
• Master Degree in Public relations, Communications, Journalism, Marketing, International relations or equivalent qualifications from a recognized institution;
• Management Course lasting not less than four (4) weeks from a recognized institution; 
• Proficiency in computer applications;
• Demonstrated professional and managerial competence in information work as reflected in work performance and results; and
• Fulfilled the requirements of Chapter Six (6) of the Constitution