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  • Posted: Sep 15, 2025
    Deadline: Not specified
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  • Tuko Media is a subsidiary of the Genesis Group of Companies, a global web and mobile company that develops revolutionary digital solutions and fast-growing online platforms and in more than five countries across the globe. Tuko Media news portal - tuko.co.ke Tuko Media is made up of a group of highly skilled specialists with experience in online optimi...
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    Strategic Communications & Brand Strategy Manager

    Responsibilities:

    • Organize and execute various events under TUKO’s brand.
    • Ensure strong media presence for the brand and key company figures through strategic press coverage and public relations efforts.
    • Track and document progress on communication activities.
    • Establish and manage partnerships with major events and organizations in Kenya to enhance brand visibility.
    • Identify and apply for industry awards and events that can strengthen TUKO's reputation and industry recognition.
    • Promote flagship brand initiatives.

    ‍Requirements:

    Experience & Background

    • Remote work readiness: Must have a reliable internet connection and a laptop (minimum Intel Core i3).
    • Experience & expertise: minimum 2+ years in Journalism, Public Relations, Communications or a related field.
    • Strong communication & content creation skills: ability to create various types of promotional content and op-ed materials. A skill to calibrate messages to the audience and communication channel.
    • Strategic thinking: ability to develop, implement, and refine communication brand strategies aligned with company objectives and performance insights.
    • Crisis management: capable of handling negative publicity and safeguarding the brand’s reputation.
    • Analytical approach: proficient in tracking brand communication performance, measuring KPIs, and optimizing campaigns for greater impact.
    • Digital & social media knowledge: understanding of social media/PR/ communication software, tracking tools, and influencer engagement for media outreach.
    • Adaptability & initiative: comfortable working in fast-paced environments, adjusting strategies as needed.
    • Independence & self-sufficiency: ability to work autonomously with minimal supervision while maintaining high performance.
    • Industry network: established connections with journalists, event managers, marketing agencies, media outlets, and influencers are an advantage.

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Tuko Media on corp.tuko.co.ke to apply

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