E-Marketing Manager at Jumia Travel

Position Purpose

•  E-Marketing Manager is responsible for leading the planning and execution of a wide range of marketing projects to accelerate the growth, to drive the conversion on the website and to oversee the execution of the Design and Shop team.
•  He/She will manage day to day relationships with local Team across Africa, work alongside online marketing Team and Ops Team to ensure maximum efficiency. Shop Project Manager reports to head of CRM.

Job Description: Major Tasks, Responsibilities

As E-Marketing Manager for Jumia Travel, you will be part of a self-motivated, highly analytical and business oriented team. Your responsibilities include:

Drive conversion:

•  Plan and setup the Yearly promo plan across online channels: website, mobile site, App through the marketing automation platform.
•  Oversee the execution of promotional campaigns from start to finish and coordinate it with local Team.
•  Monitor the performance of the promotional campaigns.
•  Develop new and innovative opportunities identified by the marketing team to support global acquisition activity.
•  Demonstrate a capacity to propose technical innovation to set up.
•  Coordinate with different departments to make sure high quality process and content production.
•  Implement quickly onsite the new business opportunities defined with marketing team members.
•  Oversee the Design capacity planning in order to meet the expectations of the stakeholders.
•  Follow up mi-long term project to provide a holistic experience of our new offers and products.
•  Manage closely the shop associate + the design Team/

Profile Requirements

•  Degree in Business, Marketing or related field
•  Be fully proficient in Google Analytics and Google tag manager.
•  Excellent communication skills both verbal and written in English
•  Advanced level of computer literacy in Microsoft packages.
•  2+ years’ experience with a solid foundation in e-marketing or CRM project management.
•  Fast learner, accurate, systematic and methodical
•  Ability to organize and prioritize tasks
•  Self-motivated and driven