Media Planner at HRBP Solutions

Responsibilities for the Media Planner Job

• Media Planning & implementation-develop media recommendations for various agency clients and implementing approved campaigns
• Optimization-continuous monitoring of campaigns to ensure optimization and achievement of set KPIs
• Financial controls and management-ensure proper cost management mechanisms for maximum efficiency of client budgets and agency profitability
• Reporting to the client and internally to the Head of Agency
• Administration-work with other media planners in administration of the office
• Manage and influence the agency network (particularly senior-level) to ensure deliverables are completed based on key standards and in a timely manner
• Advise on all aspects of the marketing mix and their deployment to achieve a Client’s business objectives

Qualifications for the Media Planner Job

• Degree in Business/Communication/Marketing or related field
• Diploma in Media planning/Advertising
• Thoroughly understand the fundamentals of performance-based marketing
• Have a profound knowledge of on and offline marketing and branding theories