Digital Marketing Executive at Zetech University

Job Ref: ZU/10/25/42

Key Responsibilities

Reporting to the Deputy Registrar-Enrollment & Institutional Advancement, the position holder will, among other duties be responsible for:

• Develop and implement marketing plans for digital marketing.
• Develop content for digital marketing. Identify new avenues for digital marketing.
• Develop marketing campaigns to drive social media marketing.
• Ensure frequent, accurate and timely responses to enquiries made on the digital platforms.
• Record all the enquiries handled from the online platforms in the prescribed manner and form.
• Process admissions from digital platforms.
• Listen to customer and be able to clearly understand and meet their needs.
• Prepare marketing analytics and trend analysis on digital marketing.

Qualifications, Skills and Experience

• Have at least a Bachelor’s Degree in IT, Graphic Design or Business from a recognized University;
• A creative person with skills in digital content development;
• Good marketing and customer Service skills;
• At least 1-year relevant experience in digital marketing;
• Advanced skills in MS Office (Excel, PowerPoint) and the internet;
• Excellent presentation and communication skills including fluency in written and spoken English;
• Basic skills in graphic design will be an added advantage;