Communications Manager at Book Bunk

The Communications Manager will be responsible for all forms of communications: digital life, newsletters, public relations, internal memos, partner emails, event communication and promotion, podcasts, digital installations. You will work closely with the Fundraising & Business Development Manager to ensure effective communication with different segments.

Job Purpose

• Develop communication guidelines and strategies.
• Lead the implementation of these strategies.
• Coordinate the timely development of visual material.
• Manage all digital community platforms.
• Manage donor and partner communications.
• Manage interns, suppliers and content production partners.

Accountabilities

Social Media and Newsletter

• Managing all Book Bunk social media pages including Instagram, Facebook, Twitter, YouTube, LinkedIn and others
• Creating and running editorial calendars for all relevant platforms
• Proposing and creating social media content plans and uploading approved content to the pages
• Identifying current, suitable and on-brand trends, topics or platforms to expand Book Bunk’s online engagement.
• Marketing and promoting Book Bunk products i.e. events, merchandise and content via social media
• Engaging with and responding to the Book Bunk online community
• Ensuring that all events are well documented ( film, photo, audio)

Digital Campaigns

• Creating and disseminating digital campaigns in appropriate formats and via relevant channels to ensure public understanding and engagement with Book
• Bunk’s work in restoring Libraries
• Collating, analyzing and quantifying responses to direct future campaigns
• Working with the fundraising team to create compelling campaigns to inform and engage the public and transform goodwill into giving.
• Generating historical content for events such as our Cultural Heritage Tours.

Digital Maintenance

• Monitoring all Book Bunk sites, platforms and newsletters, to ensure they are always active and accessible.
• Working with the web & graphics design team to ensure a coherent/seamless visual and aesthetic experience on all platforms
• Updating the brand narrative as needed on the Book Bunk website and social media pages
• Monitoring site analytics

Media Relations

• Manage all incoming media requests
• Generating regular press packs and overall press management