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We have been measurably improving the health of Kenyans since 1989. Our approach harnesses the vitality of the private sector to improve health outcomes for "Sara” - our archetype that focuses our interventions. We address the most serious health challenges affecting resource-poor and vulnerable communities in Kenya, including HIV/AIDS, reproductive h...
PSI seeks to employ Digital Manager that will help us execute to strategy focusing on generating profitable and or sustainable growth of the business. This is function is task with playing a leading role in development of the digital marketing strategy for the East Africa regional social enterprise. The position forms part of the marketing department and reports to the Global Digital Health Advisor, PSI. You will be part of a creative team who will need your technical knowledge and skills to assist with social media marketing and digital design work. The incumbent will work alongside the wider commercial team, develop the email and social trading calendar to ensure there is a dynamic and engaging customer plan, focusing on seasonality, content and optimised offers / investment to maximise profitability. Working alongside the Head of Marketing you will develop customer segmentation to improve the customer experience, ensuring relevance throughout the customer journey and steering our digital transformation through harnessing data and converting into commercial action. Lead digital capability building within the marketing team including the following: digital research into consumer/HCP behaviors, managing website and social assets performance and guiding on content, eCRM, social media, mobile/portable, digital innovation, etc. Sounds like you? Read on!
Your contribution
What are we looking for?
Education:
Post-Graduation in Business Management or Mass Communications – specializing in digital marketing Preferably, a diploma or certificate course in digital marketing
Experience:
The Candidate we hire will embody PSI’s corporate values:
Other Essential Traits:
Interested applicants should submit a letter of interest and current Curriculum Vitae by 31st May 2022 to jobs@psinairobi.org ; Subject: Digital Manager, Social Enterprise
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