Digital Marketing Account Manager at Ideon Limited

Roles and responsibilities

• Assessing client requirements through face-to-face or virtual meetings to delineate their digital objectives.
• Formulating and executing a comprehensive digital strategy for designated clients.
• Supervising the online presence of clients and pinpointing areas necessitating enhancement.
• Delivering impactful social media strategies and providing training to clients as required.
• Evaluating the efficacy of digital strategies by monitoring metrics such as customer conversion rates and cost per-click.
• Cultivating enduring, positive relationships with clients to foster trust.
• Generating regular reports on the performance of digital advertising campaigns.
• Serving as a primary contact for clients to address digital management inquiries or issues.
• Staying updated on developments in the digital industry.
• Conducting performance reviews and analysing the digital marketing activities of clients. 
• Proficiency in analysing marketing outcomes, effectively communicating both successes and shortcomings, and proposing recommendations for further enhancement.

The desired candidate will have but not limited to:

• A bachelor’s degree in marketing, communication, or a related field.
• At least 3 years of experience as a digital account manager, or a similar role.
• Excellent knowledge of digital best practices, marketing strategies, and social media management.
• Excellent presentation, communication, and negotiation skills, with experience liaising with clients at senior level.

Experience in participating in new business pitches.

• Excellent organizational and time management skills with strong attention to detail.
• Experience and a strong understanding of digital marketing channels such as, online advertising, SEO, and social media.
• Able to act on own initiative, but also work as part of an established team.
• Be able & willing to make decisions and be accountable & take responsibility for those decisions.