Employer Branding & Communication Officer at International Committee of the Red Cross (ICRC)

• As our Employer Branding and Communication Officer, you will play a key role in identifying, engaging and attracting the talent that will drive the ICRC’s humanitarian mission.
• You will deliver employer branding and communication services that support both global and regional recruitment needs and help position the ICRC as an employer of choice.
• You will also collaborate with our partners from the Red Cross and Red Crescent Movement and with selected universities and professional associations to build strong, long-term talent pipelines.

Accountabilities & functional responsibilities

• Roll out global talent engagement and employer branding strategies, aligned with ICRC recruitment needs, using a customer-focused and data-informed approach;
• Manage and optimize our global presence on key digital platforms (e.g. LinkedIn, job boards, career platforms, virtual events), in close collaboration with Global Communication and HR teams;
• Create and adapt content for talent audiences (e.g. social media posts, career newsletters, staff interviews, videos, event materials) in line with ICRC brand and tone of voice;
• Build, nurture and engage diverse talent pools for priority profiles through digital campaigns, talent communities and targeted outreach;
• Contribute to the internal communication plan of the People division, ensuring clarity, coherence and consistency of messages related to people, culture and talent topics;
• Support the preparation and organization of internal events and meetings for the division (e.g. townhalls, community calls), including agendas, presentations, speaking notes and follow-up messages;
• Advise HR Business Partners, recruiters and hiring managers on regional talent engagement strategies, talent market dynamics and audience-specific channels;
• Share best practices in employer branding and talent attraction and contribute to capacity-building for HR colleagues (tips, toolkits, templates, guidelines);
• Use data and market insights (ATS, LinkedIn, campaign analytics) to monitor the performance of outreach and employer branding activities;
• Track and report on activities and outcomes on quarterly and annual basis, providing concrete recommendations for improvement;
• Foster collaboration with teams and units within the People division, with delegations in the regions, and with partners from the Red Cross and Red Crescent Movement and other humanitarian organizations.

What we will look for in your profile

• Bachelor’s degree in digital marketing, communication or a related field;
• A minimum of 3–5 years’ experience in marketing, communication, employer branding or HR marketing, ideally in an international, non-profit, or humanitarian setting;
• Fluent in English. Fluency in at least one of the ICRC’s other working languages (French, Arabic, Portuguese, Spanish) is a strong asset;
• Solid knowledge of Applicant Tracking Systems (ATS), LinkedIn hiring tools and talent search, Customer Relationship Management (CRM) tools, Content Management Systems (CMS) and Canva;
• Ability to interpret basic analytics (e.g. campaign performance, pipeline data, conversion rates) and translate them into actionable improvements.