Marketing And Public Relations Manager at Young Rich Television Limited

ROLES AND RESPOSIBILITIES:

Strategic Planning:

• Develop and execute marketing and PR strategies to align with company goals and target audiences.
• Collaborate with the Internal teams to understand their unique selling points and tailor marketing strategies accordingly.

Media Relations:

• Build and maintain relationships with media professionals, film critics, and influencers.
• Secure press coverage for our films, arrange interviews and manage media inquiries.

Content Creation:

• Oversee the creation of engaging marketing content, including press releases, film synopses, promotional materials, and social media content.
• Ensure all content aligns with our brand identity.

Digital Marketing:

• Lead digital marketing campaigns, including social media marketing, email marketing, and online advertising.
• Monitor campaign performance, analyze data, and optimize strategies for maximum impact.

Event Management:

• Plan and execute promotional events.
• Coordinate logistics, invite industry stakeholders, and manage post-event follow-ups.

Agency Relationship:

• Collaborate with external marketing and PR agencies as needed to expand our reach and execute specialized campaigns.
• Ensure alignment with the company's goals and maintain strong relationships.

Analytics and Reporting:

• Use data analytics tools to measure campaign performance and track key performance indicators (KPIs).
• Provide reports to management and suggest improvements based on data insights.

Why Join Us:

• At D&R Studios, you'll have the chance to work with talented individuals in a creative and dynamic environment. You'll be a key player in shaping the marketing and PR efforts.
• We offer a collaborative atmosphere that values innovation and creativity.

QUALIFICATIONS

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• Proven work experience as a Public Relations Manager or a similar role.
• A minimum of 5 years of experience in marketing and public relations with an agency.
• Excellent written and verbal communication skills with the ability to craft compelling messages.
• Strong media relations and networking abilities.
• Demonstrated experience in crisis management.
• Proficient in using PR software, media monitoring tools, and social media platforms.
• Creative thinker with the ability to generate innovative PR ideas.
• Strong leadership and team management skills.
• Ability to work under pressure and meet tight deadlines.
• Flexibility to adapt to a fast-paced and evolving environment.
• Exceptional organizational and project management abilities.