Product Innovations Manager at L'Oreal

About The Role

Develop innovative products, renovate pillars-product for the brands panier to ensure continued growth for the brand.

• Collect, compare and synthesize LOCAL market data relevant to their category (consumer, markets, competition, country, digital…), generate insights and suggest actions based on findings
• Develop new, different, better concepts consistent with the brand’s sense of purpose, by integrating consumer insights and trends
• Orchestrate the product development process including monitoring the departments involved to ensure the project’s operational excellence: write the project brief, update piloting tools and reporting (Magellan, Drive, DIM, the Sharing beauty with all commitments, etc.) and meet the deadlines
• Write marketing mix recommendations (IMC/360/Digital/Retail) for product launches or pillar-product renovations, working closely with departments involved (communication, digital, retail, etc.…) to create an integrated, engaging and consistent consumer brand experience
• Assist in the development of creative material in line with the brand’s integrated-communication platform (imagery, digital, point of sale)
• Write country implementation kits providing advice and recommendations on the marketing mix
• Exchange constantly with the zones and strategic countries for their category, provide them with support during product launches and ensure follow-up of go-to-market
• Effectively prepare clear messages to present to senior management

Requirements

• Degree in any marketing related field would be an advantage
• Great at multi-tasking and handling projects (project management experience)
• Minimum 5 years’ experience in innovations (product development)
• Experienced brand managers with product development experience are encouraged to apply
• Must be creative and have a strong understanding of customers' needs
• Needs excellent analytical abilities to utilize market trends and customer data in the development of new products.