Vacancies at Equity Bank Kenya

Role Brief

• This role supports Equity Group to ensure that all the websites and mini sites and their content support in driving the necessary communications and .campaigns to support brands and initiatives as well as corporate communication interests.

Your tasks

• Develop the websites and mini sites for all Equity Group entities in line with the strategies and the business needs
• With the marketing department, create visual assets such as landing pages, websites, advertisements, brochures, flyers and catalogues Consolidate all approved content and upload into the sites within the existing designs or change the web design to incorporate new content and initiatives
• Monitor the traffic into the websites and customise the designs to ensure that the sites realise the target objectives
• Work with other teams in developing and managing other interphases such as relevant apps, social media handles and any other relevant linkages.
• Work with the businesses, departments and subsidiaries to run campaigns that are regular and ad hoc
• design navigation-friendly wireframes, websites and mock-ups that are usable, persuasive and visually enticing.
• Develop functional graphics, digital proofing, UI/UX designs and visual concepts that catch the eye and inspire users.
• Create responsive templates for desktops, laptops, mobile devices and tablets.
• Manage website layouts, logos and branding in alignment with the brand values and target audience.

 Qualifications

Required skills and qualifications

• A bachelor’s degree in graphic designing, web designing or a related field.
• Familiarity with website development languages such as HTML, python, CSS and JavaScript.
• Competency in handling content management systems (CMS) like WordPress.
• Experience with responsive design, UI/UX interface designs and user experience design principles.
• 2+ years of experience as a full stack developer/web designer.
• Experience in managing highly dynamic websites with multiple campaigns, communications needs and brands supported.
• Strong understanding of colour theory, typography, layout design and usability principles, especially for websites.
• A creative thinker with excellent visual communication skills, design multimedia skills and computer adeptness.
• Strong attention to detail and a keen eye for design.
• Ability to work on multiple projects simultaneously and meet deadlines.

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Job Purpose Statement 

This role is responsible for planning and executing all media activities including advertising; targeted campaigns and activation programs through the different digital media channels and agencies while ensuring that the return on investment is realized. This position reports to the Digital and Social Media Manager.

Responsibilities 

• Implement Digital and Social Media plans and budgets in line with agreed results for the function.
• Implement social media context strategy and plans through content development and execution through scheduling content for the various social media handles.
• Provide content where required to web content teams to ensure that content on websites is updated based on the developments within the business and internally set timelines for regular changes.
• Ensure that all handles are well designed and align to the brand standards.
• Execute all social media activities by ensuring the right content is scheduled and posted on the sites and responses monitored through active social media engagements.
• Track the issues emerging and ensure that the social media and digital activities and aligned and leverage, where possible, to the valuable happenings.
• Monitor the metrices for the different social media platforms and ensure that the target reach and level of engagement is achieved.
• Maintain a positive working relationships with stakeholder to foster the delivery of services.

Qualifications 

• A university degree in media studies or journalism or any related field.
• Must have at least 2 years’ experience in social media management either through an agency or within a competitive corporate setting.
• Must have a solid understanding of digital media landscape, practices, value proposition and effective ways of working with agencies and other channels.
• Must be excellent in both verbal and written English.
• Be a hands-on person and a trend spotter in the communications sector.
• Must have good stakeholder management skills – to mobilize consensus, consult effectively, influence decisions and trade-offs.
• Ability to make compelling business cases, negotiate and influence results.
• Be passionate and bring a unique set of skills to the company, expanding on its existing knowledge.