Sales Manager - General Trade at African Cotton Industries Ltd

Job description

Experienced Sales Professional to Manage the General Trade Channel in terms of Distribution, Coverage, Visibility, Volume and Sales targets

The Broad areas include:

• Establishing sales objectives and creating sales plans for various territories in support of national objectives.
• Develop and track monthly sales budgets and targets per brand, per SKU, per Rep, Per region
• Relationship management across levels: TSIs, key customers; identifying new customer opportunities
• Identifying new opportunities, and/or product, packaging, and service changes by surveying consumer needs and trends and tracking competitor activity.
• Conduct regular market visits to check route coverage, competitor activity and continuously search for new opportunities to increase sales in the GT
• Provide distributors and customers in the GT with information about new or improved products and services to improve sales in the GT
• Develop and maintain an efficient distribution network to ensure the comprehensive availability of company’s products and services across the GT
• Co-ordinate and follow up with the storehouse supervisor to ensure that adequate inventory stock of product is maintained for the GT
• Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the GT to provide brand visibility and promote sales in the GT