PR & Communications Officer at Kenya Red Cross Society

Reporting to: Managing Director, E-plus

Reporting to the Managing Director, E-plus the Public Relations & Communications Officer responsible for proper communications, positive media relations and promotion of good relations between the organization, key stakeholders and the public.

Duties

• Planning, organizing, and implementing overall communication and marketing strategies, as well as public information activities
• Planning and covering E-plus activities in electronic and print for dissemination to the mainstream media and the public
• Managing, planning, directing and implementing proactive communication programs to enhance the image of E-plus and its visibility both internally and externally
• Overseeing E-plus digital communication, including the content for the website, social media, and newsletters
• Conducting targeted campaigns and competitions, both offline and via online social media.
• Development of Information, Education and Communication (IEC) items such as brochures, fact sheets, booklets and magazine
• Coordinating the development of graphics as a way of telling E-plus stories through infographics and factographics
• Engage is photography and videography, capturing E-plus activities in a way that enhances its brand and visibility
• Create positive media relations with local, national and international media
• Monitor appearances of E-plus and its staff in the media, as well as participation in internal and external forums
• Dealing with enquiries from the public, the press, and line organizations and stakeholders.
• Organising visibility opportunities through press conferences, interviews, press releases, open days, exhibitions, tours and visits
• Providing clients with information about E-plus services, goods and promotional opportunities.
• Liaising with clients and management about budgets, timescales and objectives
• Drafting of speeches, talking notes, letters and communiques as and when required
• Documentation and sharing with various stakeholders lessons learnt through various processes of delivering our mission
• Capture and manage access to relevant data, stories and expertise required to advance

PR & Communications Officer Job Qualifications

• University Degree and Diploma in Mass Communication, PR, and /or Journalism from a government recognized institution
• 3 years’ experience in media relations, PR and communications or corporate affairs in a busy organization

Skills and knowledge

• Communication skills (Oral and Written)
• Research skills
• Presentation skills
• Creativity

Experience

• Public Relations and/or Journalism
• Marketing and events promotion
• Fundraising

Competencies

• Excellent interpersonal skills
• Good IT skills
• Initiative
• Ability to prioritise and plan effectively
• Awareness of different media agendas