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  • Posted: Mar 6, 2019
    Deadline: Apr 4, 2019
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    Head of Global Marketing Development

    Job Description

    Our client is looking for a Global Head of Marketing Development who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.
    Global Head of Marketing Development responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.
    Ultimately, you will run our Global Marketing Development department in ways that promote higher profitability and competitiveness.
     
    Responsibilities
    • Craft strategies for global Marketing teams, including Digital, Advertising, Communications and Creative
    • Prepare and manage monthly, quarterly and annual budgets for the global Marketing department
    • Set, monitor and report on team goals 
    • Design branding, positioning and pricing strategies
    • Ensure our brand message is strong and consistent across all channels and marketing efforts 
    • Analyze consumer behavior and determine customer personas globally.
    • Identify opportunities to reach new market segments and expand market share
    • Craft quarterly and annual hiring plans
    • Monitor competition (acquisitions, pricing changes and new products and features)
    • Coordinate sales and marketing efforts to boost brand awareness globally
    • Participate in the quarterly and annual planning of company objectives
    Requirements
    • Work experience as Head of Marketing or VP Marketing, preferably within our industry
    • Experience global running successful marketing campaigns
    • Solid knowledge of web analytics and Google Adwords
    • Experience with CRM software
    • Leadership skills with the ability to set and prioritize goals
    • Analytical mind
    • At least MSc in Marketing is preferred.

    Check how your CV matches this job

    Method of Application

    Applicants can send their CV and state the position applied for in their subject of the email to us before 4th April 2019.

    Email: recruitment@r4kenya.com

    Kindly do not apply if you do not meet minimum requirements.

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