Digital Marketing Executive at Ebits Online

TYPE: 2 Year Contract (Renewable)

JOB DESCRIPTION

The Digital Marketing Executive’s role is to strategize, execute and analyze overall marketing initiatives resulting into qualified business leads and revenue generation

RESPONSIBILITIES:

• Develop, implement, and manage marketing campaigns that promote the products and services of the company.
• Create social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules for Ebits Online Ltd and its Social media marketing customers.
• Build and execute social media strategy through competitive research and audience identification.
• Generate, edit, publish and share daily content that builds meaningful connections and encourages users to take action.
• Set up and optimize company pages within each platform to increase the visibility of company’s social content.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Enhance brand awareness in the digital space.
• Optimize lead nurturing process and marketing automation through content, social channels, and email
• Receive customer feedback and generate ideas to increase customer engagement

QUALIFICATION REQUIREMENTS:

Bachelor’s degree in marketing domain with at least 2 years of proven working experience in digital marketing

KNOWLEDGE, SKILLS, AND ABILITIES

• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Extensive experience in using email marketing tools like Mailchimp, Sendgrid etc.
• Excellent written and oral communication skills
• Excellent interpersonal skills
• Ability to articulate ideas to both technical and non-technical audiences
• Exceptionally self-motivated and directed
• Keen attention to detail