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Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects.
We are pleased to announce the following vacancy for Brand manager in the Brand strategy and communications Department within Consumer Business Unit. In keeping with our current business needs, we are looking for a person who meets the criteria indicated below.
Detailed Description
Reporting to the Chapter Lead - Brand strategy and communications .The position holder will take part in the complete brand strategy and communications process, from deep understanding of the broad set of consumers the brand serves to determining positioning and driving large-scale brand campaigns. As the principle brand story teller, this role presents a unique opportunity to shape the brand perception in the consumer’s mind in order to grow brand love. As a principle brand guardian role, the role holder ensures adherence to brand guidelines across the business, which includes the regular audit, review and update of guidelines and brand assets. The role requires a strong cross-functional collaborator who can partner effectively with teams across various disciplines including research, legal, corporate communications, consumer organization, channels organization, sustainability and social impact etc.The purpose of Safaricom is to transform lives. Our job is to ensure that everything we do is in service of this purpose. And we follow a digital-first, insights-led approach as the brand centre of excellence.
Responsibilities
Craft
Mindset
Customer and business
QUALIFICATIONS
Must have technical / professional qualifications:
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