Business Solutions Executive (BSE) at Capital FM Kenya

About the Role

As a Business Solutions Executive, you will report directly to the Head of Commercial. You will be at the forefront of our commercial strategy, building strategic partnerships that support long-term financial sustainability and contribute to our broader transformation agenda. This is a target-driven role where your ability to connect with clients, understand their needs, and craft innovative solutions will be paramount.

Who We're Looking For

• We celebrate diversity and welcome all qualified applicants. Here is what will make you a great fit:
• Experience: 4+ years of proven success in media sales, digital advertising, events, or related fields.
• Digital Acumen: Strong knowledge and passion for digital marketing, with a deep understanding of radio, digital, and multimedia advertising ecosystems.
• Creative & Innovative Mindset: You are not just selling; you are problem-solving and thinking outside the box to deliver unique, impactful solutions for clients and consumers.
• Exceptional Communicator & Negotiator: You can articulate value propositions clearly, influence business decisions, and close deals effectively.
• Results-Oriented & Resilient: Proven ability to achieve and exceed sales targets, work under tight deadlines, and thrive in a competitive environment.
• Self-Driven & Collaborative: Highly self-motivated, resilient, and a true team player who values cross-functional collaboration.
• Network & Portfolio: A strong network of active business leads or an existing client portfolio is a significant plus.
• Consultative Sales Approach: You're an innovative thinker with a consultative sales approach, focusing on understanding client needs and offering tailored solutions.
• Agency Experience: Experience engaging with media agencies is a bonus.
• Education: A relevant degree is preferred, and professional qualifications in digital marketing are a strong advantage.

Key Responsibilities

• Develop and Nurture Relationships: Build and manage robust relationships with new and existing clients to drive revenue growth across radio, digital advertising, and events.
• Craft Tailored Media Solutions: Create and pitch customized, multi-platform media plans that leverage our innovative content across radio, digital, social media, podcasts, events, and emerging platforms.
• Exceed Sales Targets: Strategically prospect, negotiate, and close deals to consistently achieve and surpass ambitious sales goals.
• Market Intelligence: Stay ahead of evolving media and digital trends to proactively offer relevant, impactful, and cutting-edge solutions to clients.
• Collaborative Campaign Execution: Partner closely with our content, marketing, and creative teams to ensure seamless delivery of client campaigns that align with our content-first vision.
• Client Delight: Focus on delivering unique solutions that excite both consumers and clients, fostering long-term partnerships.
• Performance Reporting: Provide comprehensive performance reports and data-informed insights to clients for continuous campaign optimization.
• Operational Excellence: Ensure timely billing, collections, and exceptional client satisfaction through proactive account management.