Communications Officer, Digital & Content Development at Alliance for a Green Revolution in Africa (AGRA)

Role Summary

The Communications Specialist – Digital & Content Development contributes to AGRA’s efforts to design and implement a communications strategy that positions AGRA as an impactful and leading organization in African agriculture.

S/He works with AGRA staff on all communications events, deliverables, media, systems, and tools to support AGRA’s brand and reputation and programmatic impact. S/He is responsible for designing and executing public awareness events, engaging in media relations, and managing the tactical implementation of the communications strategy, including development of success stories, technical publications and corporate newsletters of field and/or laboratory work, although primary emphasis will be on digital delivery whenever possible. 

Key Duties and Responsibilities:

• Develop the appropriate regional communications plan as well as specific national communications plans to drive visibility for AGRA at regional and national level.
• Create clear, consistent messages demonstrating the purpose and value of AGRA.
• Oversee and develop AGRA’s social media strategy with social media specialist Initiates the production of all AGRA print and online publications and well as infographics website.
• Support production of corporate collaterals such as country profiles, AGRA country profiles, etc.
• Advise the regional team leader and senior AGRA officials on strategic communications activities and efforts by scheduling appropriate interviews, field visits and appointments.
• Act as liaison with AGRA’s communications consultants within the region.
• Engage with the Programs Assistant in making necessary arrangements for meetings, workshops and conferences by providing printed materials and distributing background documentation.
• Showcase AGRA’s events and activities on various media platforms including print, radio and television.
• Reporting to the Head of Communications, liaises with country level stringers to report on AGRA’s work and impact.
• Organize for digital photography and videography and ensure that photographic images are appropriately stored.
• Deliver content for social media, handles all local and international media coverage activities e.g. press releases and provides monthly reports to the supervisor.
• Devise innovative approaches to document AGRA’s success stories and highlights the excellent work being done by the organization’s partners and grantees on the ground.
• Organize for press conferences, media training modules and field visits for AGRA management, senior staff and representatives within the region.
• Produce podcasts for AGRA’s voices of Africa series to showcase AGRA’s work especially at country level.

Academic, Professional Qualifications and Relevant experience:

• Minimum of 5 years’ relevant experience in corporate communications.
• Sound knowledge of front-end development (HTML and CSS).
• Background in Agriculture will be an asset.
• A working knowledge of English. Fluency in French will be an advantage
• Bachelor’s degree or equivalent degree in Communications, Journalism, Media Arts, Web Design, Graphic Design, or Digital Marketing.
• Any additional professional qualifications in Communications and Journalism an advantage
• Results-oriented, accountable, proactive and able to work on behalf of AGRA with a wide range of stakeholders.
• Ability to work effectively within multi-disciplinary teams.
• Strong analytical skills.
• Excellent written communication skills.
• Results-oriented and accountable.
• Optimistic and persuasive that African farmers and consumers will benefit from improved, well-adapted agricultural technologies and reforms across the input and output value chains.
• Ability to communicate effectively and with polish to individuals and groups of people.
• Ability to translate program-based concepts into practical realities.