Key Accounts Manager (Hospitals) at Harleys Limited

Marketing

• Share relevant marketing information about the value of the company Product within the health economy.
• Analyse tenders to understand individual requirement and how information can be used for the company benefits and eventually build up the buying process for each account and link it with the principals.
• Map out therapeutic requirements of the key accounts and define areas of weakness hence opportunity.
• Propose structures that make a difference for each key account.
• Spear-head communication with the institutions/client in case of currency fluctuation to manage the increase price while retaining customers.
• Collect, analyse and report key institution sales data to category manager and BU Head and all relevant departments to help in business decision making.

Market Monitoring

• Conduct market research to determine market requirements for existing and future products.
• Analyse the market, product performance and launching of new products.
• Research products to identify new opportunities.
• Continuous observation and monitoring of competition and their activities
• Keep track of and evaluate the marketing activity of competitors.
• Undertake market research to remain competitive in the consumer market.
• Collect, analyse and make use of information of the different media channels.
• Ensure market surveys and field research are carried out for new products.
• Closely monitor and analyse and competitive activities.

Customer relationship and Management

• Keep abreast of new updates and trends in Marketing & Communication.
• Maintaining customer service relationship.

Service Excellence

• Attend to specific needs of customers (internal & external) as well as third parties and ensure that queries and assistance are provided in a timely manner and in compliance with service standards set.
• Ensure that the service level provided is up to expectations and standards set and relay any matter impeding service level to Management.
• Engage and collaborate with Management on Service Excellence initiatives.
• Implement and follow all approved Standard Operating Procedures and all defined Policies of the Company as per the Quality Management System.
• Perform any other duties that may be assigned to you by the Management.

Qualifications, Skills and other prerequisites

• Bachelor’s degree in science related course.
• 5 years of experience in the same field.
• Solid Knowledge of Key institutions.
• Marketing functions experience with an intensive exposure and proven track record on analytical reporting, presentations, and business reviews.
• Sales and Marketing experience.
• Excellent analytical and problem-solving skills.
• High level of confidentiality skills.
• Computer literate – strong knowledge of MS Office tools and ability to learn new applications to be used for analysis, financial management and forecasting.
• Excellent writing, communication, and presentation skills in both written and spoken English.
• Knowledge of project management.