Merchandiser at Kinangop Dairy Limited

Job Purpose

• To ensure excellent product visibility, stock availability and in-store execution across assigned retail outlets.

Main Responsibilities

• Ensure products are correctly displayed according to company merchandising standards and planograms.
• Monitor stock levels and ensure shelves are adequately replenished at all times.
• Check product expiry dates and remove damaged, expired or obsolete stock from display areas.
• Maintain cleanliness and attractiveness of product displays and shelves.
• Implement promotional activities, point-of-sale materials, and marketing campaigns as directed.
• Conduct regular stock counts and report stock shortages, overstocks and slow-moving products.
• Monitor competitor activities, pricing, promotions and product placement and provide feedback to management.
• Build and maintain positive working relationships with supermarket staff and management.
• Prepare and submit daily and weekly merchandising reports as required.

Knowledge, Skills and Experience Required:

• Minimum KCSE certificate.
• Certificate or Diploma in Sales, Marketing, Business Administration or a related field is an added advantage.
• Previous merchandising, sales, or retail experience will be an added advantage.
• Ability to work independently with minimal supervision.
• Good communication and interpersonal skills.
• Basic reporting and record-keeping skills.