Reels Creator at Tuko Media

RESPONSIBILITIES:

• Conceptualize and create 4 original short videos daily, utilizing formats such as news recaps, vox pops, trending challenges, and other engaging content for platforms like TikTok, Youtube Shorts and Reels.
• Stay updated on the latest trends, features, and audience preferences on TikTok, Youtube Shorts and Reels, ensuring the produced videos are relevant and resonate with the target audience.
• Collaborate with the content team to understand project objectives, target audience, and brand guidelines for each short video.
• Shoot using your mobile phone, edit, and optimize videos for TikTok, Youtube Shorts and Reels platforms, considering factors such as duration, aspect ratio, and engaging features.
• Incorporate appropriate graphics, animations, music, and sound effects to enhance the overall impact of the short videos.
• Collaborate with the social media team to ensure proper promotion and distribution of the short videos on TikTok, Youtube Shorts and Reels.
• Monitor and analyze the performance of the short videos, gathering feedback and insights to continually improve content strategy.
• Produce scripts and videos for the Tuko Facebook page (1 per week)
• Youtube community management: publish 6-7 posts weekly on YouTube Community Section and relevant Tuko social media pages

REQUIREMENTS:

• Proven experience as a Short-Video Creator or similar role, with a portfolio showcasing your ability to produce engaging and successful short videos, specifically for TikTok, Youtube Shorts and Reels.
• Proficiency in video editing software (CapCut, others) and familiarity with graphic design tools (e.g., Adobe Photoshop, Figma).
• Strong knowledge of video production techniques, including shooting, lighting, sound recording, and post-production editing.
• Excellent storytelling skills and the ability to capture attention and convey messages effectively within a short video format.
• Up-to-date knowledge of trends, features, and audience preferences on TikTok and Reels.
• Ability to produce 4 original short videos daily, utilizing various formats such as news recaps, vox pops, and trending challenges.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional t