Sales & Customer Manager at Enko Education

What you’ll do:

As a Senior Sales & Customer Manager, you will be the face and voice of the school for families and the wider community. You will play a key role in driving enrolment growth and delivering an outstanding experience for students and parents through the following responsibilities:

• Define and execute KISC’s student recruitment strategy across four campuses
• Drive enrolment growth and manage the admissions journey end-to-end
• Build strong prospect pipelines through partnerships and outreach
• Support parent engagement and student retention initiatives
• Track admissions performance through the CRM and share insights with management
• Lead and coordinate the local admissions and marketing team
• Partner closely with Heads of School on enrolment priorities
• Ensure strong and consistent Enko brand visibility across campuses

The ideal candidate:

We are looking for a candidate who brings more than just experience -  someone with the right skills and mindset to drive enrolment growth, build strong relationships with families, and strengthen KISC’s position as a school of choice. The ideal candidate will have:

• Bachelor’s Degree or Higher in Business, Marketing, Education Management, or a Related Field: Provides a strong foundation for managing admissions strategy and supporting school development objectives.
• 5 to 7 years of experience in Sales, Admissions, Marketing, or Customer Relationship Management: Essential for driving enrolment growth, managing the admissions pipeline effectively, and ensuring a strong experience for prospective families from first contact to enrolment.
• Proven Track Record in Growth and Conversion Management: Important to strengthen KISC’s enrolment strategy, improve conversion rates, and support the school’s long-term development objectives.
• Experience in Team Leadership and Stakeholder Coordination: Critical for managing the admissions function effectively, collaborating with academic and operational teams, and ensuring alignment across departments.
• Familiarity with CRM Tools and Digital Marketing Strategies: Necessary to manage enquiries efficiently, track admissions data, and support outreach and visibility through digital channels.
• Strong Analytical Skills and Experience with KPIs and Reporting Tools: Important for monitoring performance, identifying trends, and making informed decisions to improve admissions outcomes.
• Excellent Communication and Relationship-Building Skills: Essential for engaging with prospective families, representing KISC professionally, and building trust with both internal and external stakeholders.
• Strong Customer-Centric Mindset with a Hands-On and Proactive Approach: Important to deliver a high-quality admissions experience and respond effectively to the needs of families throughout the enrolment journey.
• Knowledge of the Kenyan Private or International School Landscape: Highly valuable for understanding the local context, positioning KISC effectively, and identifying opportunities for growth.