Jobs at Twyford Tile

Job Purpose

• The Overseas Marketing Graphic Design Supervisor is responsible for leading the visual design and creative execution of overseas marketing activities across multiple international markets. The role will develop high-quality, culturally appropriate and brand-consistent visual materials for product launches, promotional campaigns, social media, exhibitions and other marketing initiatives.
• The position will also coordinate the design team, establish and maintain overseas visual design standards, work closely with Product, Sales and Marketing teams, and ensure all creative materials meet required quality, accuracy, cultural and regulatory standards.

Key Responsibilities

Overseas Marketing Campaign Design

• Lead the creative development and execution of key visuals (KV) for overseas marketing campaigns and promotional activities.
• Independently develop creative concepts, sketches and final KV designs for individual campaigns.
• Develop and refine complete sets of marketing materials, including social media posters, exhibition materials, promotional video covers, flyers and other promotional assets.
• Ensure all designs align with the company's brand identity while being appropriate for the cultural characteristics and aesthetic preferences of different overseas markets.
• Ensure visual materials are culturally sensitive and free from inappropriate or conflicting cultural elements.

New Product Launch & Marketing Materials

• Coordinate with overseas market teams across different countries to understand and translate new product launch requirements into effective visual designs.
• Design and deliver product catalogues, including product detail layouts, technical specifications, product images and multilingual content adaptation.
• Develop new product launch posters, product detail pages, short-video covers and other promotional materials.
• Coordinate design revisions and ensure timely delivery of all requested materials.
• Follow up on the implementation and utilization of marketing materials and ensure design quality throughout the process.
• Support effective product launch communication and marketing conversion.

Overseas Visual Identity & Design Standards

• Establish and continuously improve the company's overseas marketing visual design system.
• Develop and maintain standardized design guidelines covering colours, typography, layouts, logo usage and other visual identity requirements.
• Communicate and implement design standards across overseas markets.
• Regularly review visual materials produced by different regions to ensure compliance with company brand standards.
• Maintain consistency in global overseas visual communication and strengthen international brand recognition.

Design Team Management

• Coordinate and supervise the daily activities of the design team.
• Allocate design tasks according to individual team members' capabilities and project requirements.
• Establish clear deadlines, deliverables and quality standards for each assignment.
• Monitor project progress and ensure timely completion of design work.
• Provide creative and technical guidance to resolve design challenges.
• Organize regular design skills training, knowledge-sharing sessions and project/case reviews.
• Identify opportunities to improve team productivity, creativity and professional capabilities.
• Promote an efficient, collaborative and positive team working environment.

Cross-Functional Collaboration

• Establish effective communication and collaboration mechanisms with overseas Marketing, Product and Sales teams.
• Understand and translate business requirements such as campaign objectives, product selling points and regional market preferences into effective design solutions.
• Ensure design concepts are aligned with overseas marketing strategies and business objectives.
• Collect feedback from relevant departments and continuously improve design processes and outputs.
• Provide creative solutions that enhance the communication impact and conversion potential of marketing materials.

Market & Competitor Research

• Monitor design trends across target overseas markets and stay updated on international visual communication trends.
• Track visual trends within the building materials and ceramics industry.
• Monitor competitor branding, advertising and design styles.
• Regularly collect and organize high-quality industry and design references.
• Incorporate relevant market trends, company brand characteristics and product strengths into creative concepts.
• Continuously optimize design solutions and avoid repetitive or undifferentiated visual communication.
• Strengthen the company's visual competitiveness in overseas markets.

Final Design Review & Quality Control

• Conduct the final review and approval of overseas marketing design materials.
• Verify the accuracy of product information, technical specifications, multilingual content and marketing copy.
• Ensure correct application of company logos, colours, fonts and other brand elements.
• Check materials for compliance with relevant local advertising requirements, cultural considerations and applicable laws and regulations.
• Identify and correct design errors before materials are released or published.
• Ensure all final materials meet the required quality standards and are ready for use in overseas markets.

Other Design Support

• Support other graphic design requirements within the department as assigned.
• Update and improve existing marketing materials.
• Handle urgent and ad-hoc promotional design requirements.
• Develop, organize and maintain a design asset/material library.
• Regularly update design resources to improve design efficiency.
• Ensure timely and standardized availability of visual materials required for overseas marketing activities.
• Perform any other duties related to graphic design and overseas marketing as assigned.

Qualifications & Requirements

Education

• Bachelor's degree or above in Graphic Design, Visual Communication Design, Advertising, Fine Arts, Marketing Design or a related field.

Experience

• Minimum 3–5 years of professional graphic design experience.
• At least 1–2 years of experience in team supervision or management.
• Experience working with or within a leading advertising/creative agency is highly preferred.
• Experience in overseas marketing, international branding, cross-border e-commerce or global brand campaigns will be an added advantage.
• Experience in the building materials, ceramics or related industries is an advantage.

Technical Skills

• Proficient in Adobe Photoshop, Adobe Illustrator and Adobe InDesign.
• Strong skills in layout design, typography, colour application, visual composition and creative concept development.
• Demonstrated ability to independently develop campaign KVs and complete sets of marketing materials.
• Strong understanding of commercial graphic design standards and creative processes.
• Ability to adapt designs for different languages, cultures and international markets.

Professional Competencies

• Strong creative thinking and visual aesthetic ability.
• Strong understanding of international design trends and cultural differences.
• Excellent attention to detail and quality consciousness.
• Strong communication and cross-functional coordination skills.
• Good team leadership and task allocation skills.
• Strong problem-solving and project management abilities.
• Excellent execution and time-management skills.
• Ability to manage multiple projects and work effectively in a fast-paced environment.
• Ability to work under tight deadlines while maintaining design quality.
• Strong sense of responsibility, initiative and ownership.
• Ability to understand business objectives and translate them into effective visual solutions.

go to method of application »

JOB PURPOSE

• The Tiling Installation Training & Promotion Supervisor is responsible for establishing and maintaining professional tile and paving installation standards for Twyford and Micasso products, conducting practical installer training, providing technical installation support, and supporting product promotion activities.
• The role will supervise and participate in hands-on installation activities, train fundis, installers, contractors and site teams, provide technical guidance at project sites, and work closely with Sales and Marketing teams to demonstrate the correct application and performance of Twyford and Micasso products.
• The position will have particular responsibility for large-format tiles and big-size paving products, especially 60×120 cm and above, ensuring that installation practices meet the required quality, safety and finishing standards.

KEY RESPONSIBILITIES

Installation Standards & Best Practices

• Develop, implement and continuously improve installation standards, methods, checklists and practical guidelines for Twyford and Micasso tiles and paving products.
• Establish standard installation procedures covering surface preparation, setting out, cutting, adhesive or bedding application, alignment, levelling, spacing, grouting, jointing, cleaning, finishing and handover.
• Develop specific installation procedures and training standards for large-format and big-size tiles, particularly 60×120 cm and above.
• Ensure recommended installation methods are aligned with the technical requirements and intended applications of Twyford and Micasso products.
• Identify common installation defects and develop practical corrective and preventive measures.

Tile Laying & Paving Installation

• Lead, supervise and participate in hands-on installation of Twyford and Micasso wall and floor tiles, paving, walkways, patios, driveways and other applications.
• Demonstrate correct handling, lifting, cutting, setting out, adhesive or bedding application, positioning, levelling, alignment, spacing, grouting, jointing, cleaning and finishing techniques.
• Provide particular guidance on the correct handling and installation of large-format tiles and big-size paving products measuring 60×120 cm and above.
• Assess site conditions before installation and advise on appropriate surface preparation and installation methods.

Installer Training & Skills Development

• Plan and conduct practical, hands-on training for tile installers, fundis, contractors, dealers, site teams and other construction professionals on behalf of Twyford and Micasso.
• Develop practical training sessions covering tile laying, paving installation, surface preparation, product application, large-format tile handling, finishing and troubleshooting.
• Demonstrate correct techniques for handling, laying, cutting, levelling, aligning, spacing and finishing large-format tiles.
• Train installers on recommended installation methods for different tile sizes, applications and site conditions.
• Conduct practical assessments to evaluate trainees' installation skills and understanding.

Site Visits & Technical Installation Support

• Conduct regular visits to construction sites, dealer locations, showrooms and customer projects.
• Provide technical installation guidance to installers, contractors, developers, dealers and customers.
• Assess site conditions and advise on appropriate preparation, materials, tools and installation procedures.
• Troubleshoot installation issues including lippage, poor adhesion, uneven surfaces, cracking, incorrect spacing, poor alignment, grout defects and finishing problems.
• Provide practical solutions and corrective recommendations for identified installation challenges.
• Follow up on previously reported installation issues to ensure corrective actions have been implemented.
• Escalate product-related or technical issues that require further investigation to the Manager and relevant technical departments.
• Collect feedback from sites and installers regarding product performance, installation challenges and customer requirements.

Installation Demonstrations & Product Promotion

• Conduct and support live installation demonstrations of Twyford and Micasso products at showrooms, dealer outlets, construction sites, exhibitions, installer clinics and other promotional events.
• Work closely with Sales and Marketing teams to support product launches, dealer activations, exhibitions and construction industry events.
• Demonstrate the correct application, handling, installation and finishing of Twyford and Micasso products.
• Explain product features, recommended applications and installation requirements to installers, contractors, dealers and customers.
• Promote professional installation practices that enhance product performance, durability and customer satisfaction.
• Use practical demonstrations to showcase the quality, application and suitability of different Twyford and Micasso products.
• Capture approved installation activity information, photographs and videos for reporting and marketing purposes.
• Provide technical installation support during customer and dealer engagements where required.

Installer, Dealer & Contractor Engagement

• Build and maintain strong professional relationships with installers, fundis, contractors, dealers, developers and construction teams.
• Identify potential installers and contractors for training and engagement programmes.
• Support the development and maintenance of an approved or trained installer network for Twyford and Micasso products.
• Encourage installers and contractors to adopt recommended installation practices.
• Gather market feedback on installation challenges, product performance and customer preferences.
• Share relevant feedback with Sales, Marketing, Product and Technical teams.
• Support the company in building strong relationships with professional tilers and construction stakeholders.

Training Planning & Coordination

• Develop practical installer training plans and schedules in coordination with Sales, Marketing and other relevant departments.
• Coordinate training venues, participants, demonstration products, tools, equipment and other required materials.
• Ensure all training resources are available and properly prepared before each training session.
• Develop and maintain practical training materials, installation guides, checklists and demonstration procedures.
• Conduct regular reviews of training programmes and recommend improvements.
• Monitor trainee performance and evaluate the effectiveness of training programmes.
• Prepare and submit regular training activity reports to the Manager.

Quality, Safety & Compliance

• Ensure all installation and training activities comply with applicable health and safety requirements.
• Ensure appropriate PPE is used during practical installation and training activities.
• Promote safe handling, lifting and transportation of tiles, particularly large-format products.
• Ensure installation tools and equipment are used correctly and safely.
• Identify and report unsafe working conditions, accidents, product damage and installation risks.
• Ensure practical demonstrations and completed installations meet the company's required quality standards.
• Promote proper housekeeping and cleanliness at training and installation sites.

Reporting & Documentation

• Maintain accurate records of installer training, site visits, product demonstrations and technical support activities.
• Prepare regular reports on training activities, site support, installer engagement and promotional demonstrations.
• Track the number of installers, fundis and contractors trained.
• Document recurring installation challenges and recommend corrective or preventive measures.
• Maintain an organized database of trained installers and contractors.
• Maintain approved installation photographs and videos for marketing and reporting purposes.
• Provide regular market and technical feedback to the Manager.
• Perform other related duties assigned by the Manager.

QUALIFICATIONS & REQUIREMENTS

Education

• Diploma or Bachelor's degree in Building Technology, Construction Management, Civil Engineering, Architecture, Technical Education or a related field is preferred.
• Relevant technical qualifications combined with strong practical tile installation experience may be considered.

Professional Experience

• Minimum 3 years of hands-on experience in tile laying, paving, construction, building materials installation or a related technical field.
• Demonstrated experience supervising or executing tile and paving installation works.
• Proven experience working with large-format tiles, particularly 60×120 cm and above, is highly preferred.
• Experience in paving installation is an added advantage.
• Experience training or supervising tile installers, fundis, contractors or site teams is highly preferred.
• Experience working for or with a tile, ceramics, construction or building materials company is an advantage.

WORKING CONDITIONS

• The role is primarily field-based and requires frequent travel to construction sites, dealer outlets, showrooms, customer projects, exhibitions and training locations.
• The position involves regular hands-on installation, practical demonstrations and supervision of installation works.
• The employee must be comfortable working in construction-site environments and handling tile installation tools and materials.
• The role may require working outside normal office hours to support exhibitions, product launches, installer clinics, dealer activations and other promotional activities.
• The employee must be physically capable of participating in practical tile installation activities, including the safe handling of large-format tiles.