- Creative: You have the innate and honed ability to hear problems, frame and reframe them and discover and deliver multiple ways to solve them.
- Calculated: You can put down a detailed and clear plan of action with digital steps, milestones, deliverables and dates.
- Agile: You are familiar with taking complex ideas and boiling them down into experiments that can be tested at low cost and time using digital platforms and channels.
- Passionate: The internet is your playground, lab and life. You hold a deep desire to understand not just social media or content but how the entire value chain of digital products and services transform the market, industry and the continent/world at large.
- Curious: Always reading, learning, asking questions and teaching yourself new tips and tricks. You are consistently asking questions that push you, your thinking and your clients to new places.
- Purposeful: Capable of moving an initiative, project, meeting and/or moment from ambiguity to tangible ways forward regarding social media and content.
- Detail-Oriented - You have a strong and uncompromising command of the English language, Swahili is a nice-to-have, English is a must-have. Be it the Oxford Comma or the semicolon, you know what to use, where and when. You could proofread a novel, a report or a crisis communication press release and can spot inconsistencies and things others might miss.
- Communicative: you know how to get your teammates inspired and involved. You have learnt how to communicate early and often, where possible, anticipating hitches, delays or setbacks. You can show a work-in-progress and proactively seek and receive feedback.
- Bonus: If you’ve ran workshops before (framing the client's problem, selecting a methodology, getting buy-in, facilitating the meeting/workshop, testing and iterating, delivering outputs/learnings and presenting solutions) this will be a clear advantage as a candidate for this position.
- A few years experience at a marketing, communications, branding, advertising, IT/e-commerce/agency/startup/company delivering words, ideas and creative on a daily basis.
- A desire to use data to drive your content and social media creative, campaigns and recommendations.
- The ear of a storyteller. Constantly capturing inspiration from unlikely sources but capable of committing to the discipline and focus of a deadline to get it done.
- The ability to take your content's performance across channels and review the data to interrogate it and come up with more ideas and experiments.
- A relentless desire to define, refine and deliver concepts, copy and creative that travel across touchpoints - web, mobile, social and ephemeral media spades an evaluate them in the real world with real customers.
- Created “thumb-stopping” content before and have ideas on what it takes to create great content and find it an organic or paid audience on social media in 2019.
- Growing familiarity and experience with visual social media. Be this through tools like Canva.com, infogram.com and using free/paid digital tools to amplify your content - video, visual, etc.
- The ability to research on a topic that is outside of your area of immediate expertise, figure out best practice and come up with content and a tone of voice.
- Familiar with frameworks and exercises that allow you and a client to determine brand voice, tone and styles.
- Bonus: You've seen the diminishing organic reach and have begun to learn how to package/repackage your content to have a longer shelf life on search engines and other channels.
- Bonus: You’re curious about growth hacking, growth marketing and specifically how e-commerce driven businesses grow and scale. From their customer journeys to their technology/marketing stacks and more.
- Bonus: Gotten your hands dirty wearing multiple hats in digital projects - from coordinating the project, sending client updates, taking notes in brainstorms, conducting research with audiences, optimising ad campaigns, and so on.
As Nendo's Content & Social Media Marketer, you'll find yourself executing on projects such as:
- Curating and collaboratively writing Nendo's weekly newsletter The Letter N.
- Curate Nendo's Telegram channel & community and keep us up to speed on the world of messaging - be it Facebook Messenger, LINE or WhatsApp
- Curating, producing and distributing Nendo's YouTube channel Digital Africa with Mark Kaigwa while experimenting on what viewers engage with best
- Conceptualising and creating an email marketing course e.g. A 3-Day Email Course on Digital Leadership using marketing automation tools like Drip.com or ConvertKit.com
- Analysing posts by a brand and making recommendations on how they can discover their audience's content consumption patterns and raise their organic reach.
- Creating and A/B testing landing pages. You'll write the words to give each a different target audience, tone of voice, call to action and style - working alongside a front-end designer to bring your idea to life
- Creating a social media marketing campaign and executing across Facebook, Twitter, Snapchat, WhatsApp Status, Instagram, Pinterest and Blogs
- Create & differentiate your content for paid, owned and earned social media.
- Guiding a client's first foray into video, coming up with their first concepts for live video (low-hanging fruit and low production values) and pre-recorded video productions
- Rewriting copy for a WordPresss.com website for it to perform better (substance) and read better
- Installing Yoast.com onto an existing WordPress-powered website and rewriting pages & headlines for optimum search engine performance
- Creating and executing on a brand seeking to experiment for 3 months where they cut their content calendar by half and experience equal, if not greater results than before
- Briefing, sourcing and coordinating an Influencer Marketing Campaign to ensure that the content is authentic to the influencer(s) and valuable to the client
- You can write a 3-page footnoted analysis on a topic you’ve researched as a ‘brief’ for client to engage with ahead of a key meeting
- Bonus: You create a 'lead magnet' white paper report, write the copy and deploy 2 variants of a landing page and promote it across social media
The following count as bonus points if you're capable and have tangible experience in the following projects/areas:
- Copywriting experience in a brand/marketing/communications firm
- You have a recommended “marketing stack” for clients
- You can list your experience with various social media tools and have been able to use your content and social media skills to determine return on investment
- Experience with content management systems specifically WordPress (though Squarespace, Magento, Joomla do count) is an advantage
- You have booked and commissioned specialised digital experience on Fiverr or Upwork
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About the Role
We are looking for a Client Success Manager to be our face with clients and be the lynchpin between client needs and ‘back of house’ project management and execution teams.
As Nendo’s Client Success Manager, you’ll be responsible for overall satisfaction & advancement of our most important stakeholder relationships. You will ensure their needs and expectations are articulated. We often “write our own briefs” and join us as we help our clients define and redefine their challenges and opportunities. Then, you’ll coordinate how Nendo will work as a team to satisfy and exceed those needs and expectations. All the while communicating progress proactively (internally and externally) and addressing issues to co-create solutions to help us stay on target.
You don’t need to be an expert in digital, but experience with digital is an advantage. You do need to be an expert, with a track record of winning clients over, managing a portfolio of clients and stakeholders, ensuring expectations are met and learning as you go.
Nendo is growing fast, you will work closely with our leadership team to take the pipeline of relationships and opportunities to see clients succeed and Nendo win. As a core part of the leadership team, you’ll grow and develop a team over time.
- People-focused: You’re empathetic and are able to simultaneously centre your client and team needs (even when they’re at odds). You have a knack for finding a way to make them both work. You know how to be accommodating, when required and aren’t afraid to push back on a client if need be. You strike the balance by focusing on people first.
- Communicative: You know how to earn and retain your client’s trust. Nendo’s goodwill can open doors but it takes proactive communication to keep it. Over your career you’ve learnt how to get your teammates inspired and involved. You consistently communicate early and often. Even anticipating hitches, delays or setbacks. You can rally a team to show a work-in-progress and proactively seek and receive feedback.
- Calculated: You can put down a set of scenarios (best case, worst case) with contingency plans with digital steps, milestones, deliverables and dates. You see more than just a logo, you spot the relationships, internal power structures and can fluently navigate your way through, on Nendo’s behalf.
- Problem Identifier & Solver: You have the innate and honed ability to hear problems, frame and reframe them and discover and collaborate with creative teammates to solve them.
- Purposeful: You are capable of moving an initiative, project, meeting and/or moment from ambiguity to tangible ways forward. “Waiting on someone else” can be a crutch and you know better than to wait. You have a high bias for initiative and action, and whenever there’s a true period of waiting, are creative in ways to ensure that when it is time for action, you’ve been preparing.
- Curious: You are a lifelong learner. Be it reading, listening, learning, asking questions and teaching yourself new tips and tricks. You are constantly asking questions that push you, your thinking and your clients to new places in this digital world.
- A Planner: Nothing is more important than the process of continuous planning, review and coordination. You know how to lead internal meetings, assess priorities and coordinate successful delivery.
- Coordinated: Be they your phone calls, meetings and client interactions, and a good memory is seldom enough. For client success to be a team sport, documentation is critical. In our line of work, a passing phrase from a client may end up being a new project and solution from Nendo. You listen to hear, to understand and are able to be the eyes and ears of those who weren’t in the room.
- Observant: You’re never scrambling to remember who said what and are observant enough to keep tabs on small details about your contacts and the client.
- Passionate: You hold a deep desire to understand not just relationships, psychology and the language of business, but have some desire for the digital world. A transformation in the business world is taking place and clients will learn to trust your opinion. Nendo will equip you with what we know, but for it to stick, it takes passion and desire of your own. Digital products and services are transforming the marketplace, industries and the continent/world at large.
- Detail-Oriented: You have a strong and uncompromising command of language, Swahili is a nice-to-have, English is a must-have. Be it the Oxford Comma or the semicolon, you know what to use, where and when. You proofread your mails and understand how business is done, written and or a crisis communication press release and can spot inconsistencies and things others might miss.
- At least 4 years relevant experience. That can be from brand, marketing and communications or digital services, specifically. We’re eager to see experience from high-stakes projects and clients. That may be from brands that are listed among the top 10 highest advertising spenders in the country, as an example.
- Follow-through: You keep your word. The email is sent before it is expected, the document is attached as you’d said, the call came through at the minute it was scheduled. Your ability to get teams in line and shape is a signature that has distinguished you over peers.
- Empathy: To relay your message, have people adjust priorities and get work done you need to have them see & understand you and what you know. You have this as a key skill and utilise it for clients, audiences and fellow Nendo teammates.
- An understanding of the branding, marketing, communications world. Be it from a client perspective or an agency perspective, you’ll have a grasp of the world and its terms and lingo. Bonus points if you have digital experience.
- Worn multiple hats on teams. From leading the client relationship to managing the project through and sending project and client updates. You’ve proposed and led field visits with clients. You have running brainstorms, conducting research with audiences and so on. You’ve combined this experience into client facing and a ‘back of house’ project management skill set.
- Logged time presenting ideas. If you’ve made your own slide presentations, that’s great. Standing in front of a board, client team, pitch committee or your peers, you can put the words (and perhaps pictures) to keep or win business.
- Crossed i’s and dotted t’s. Winning business is not enough. Even when it is won, there’s the process of fulfilling the paperwork, scoping, negotiating, contracting and on-boarding. Nendo is at-times creating projects that neither client nor agency has ever seen or scoped before. You can keep the momentum going with client and Nendo after the sale is done.
- Helped clients win victories internally. You learn what’s important to them. What their place is in the universe of people in and around them and you help them win, making yourself indispensable. Whether that is creating a deck or coaching them on how to win over their boss or C-Suite. EO, or writing messaging that passes through the hoops for Corporate Affairs or Legal to approve.
- Established & maintained relationships of your own. You bring your own reputation and contacts of people you’ve provided service for across your career.
- Managed the competing priorities, schedules and deliverables of a brand, marketing, communications firm. The endless balance between client needs and internal capacity to ensure clients are satisfied and the team isn’t overstretched.
- Contributed to cross-functional working groups and teams. Clients bring diverse groups together - agencies, execution partners, internal stakeholders, suppliers and more. You can contribute in such scenarios and keep clients interest, when others are involved. Examples could be speaking up when a room has professionals spanning Events, Experiential Marketing, another Digital Agency, Below-the-Line agencies, among others
- Bonus: Experience navigating social media crises and reputational challenges. Learnings from “the trenches” be it on the client-side, agency-side or as a consultant in a marketing/social media/corporate affairs/public relations firm.
- Your own stories to tell: Clients continually feel reassured if you can show them this isn’t your first rodeo or that their problems are shared. This can mean you study history and industry long enough to know history repeats itself, or have your own experiences you can draw on.
- A high “B.S. radar” (Google it if you don’t know what this means). You have been known to have a sixth sense with people and situations. Whether this is sensing tension on the client side or dissatisfaction with an answer or response. You can read the room and make adjustments to follow the energy of the room and anticipate challenges. Be they from internal or external threats.
- Proficiently composing internal and client correspondence (briefs, conference calls, emails, presentations etc.) with appropriate professionalism and skill.
- Integrity. It is one of the easiest things to say and is on every CV. It matters to Nendo. Culture matters a lot to us. Winning the right way matters a lot to us and it should to you, too. Be candid, be open, be honest and straightforward.
- The ability to share knowledge and ideas to “level up” those around you. This role requires you to set the context and purpose behind the work to your team and Nendo. Passing on the knowledge and what you learnt is key.
- A Facilitator: You’ve run workshops before, calling the client into a room for a roadmapping session on a new brief or project. Creating a template with client for the unique opportunity. You can document a meeting, brief a designer on what artefact will outlive the meeting. In every meeting you’re in you help things move from ambiguity to clarity.
- Entrepreneurial: You are capable of thinking up concepts and ideas on behalf of client - be they in or out of our scope. You are committed enough to prototyping or experimenting and exploring.
- Adaptive: You see gaps and patterns in the market that can earn clients an extra return and are have some understanding of business outcomes.
Up for the challenge?
Fill out our recruitment survey – here - so we can get to know you, your skills and experience better. Even if you don't have all the experience listed, if you're an infinite learner, you have the opportunity to make this position, your growth and career into your own.
Nendo is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, gender identity and expression, disability, genetic trait or predisposition, and other personal characteristics protected by law. All applications will receive consideration for employment. Only shortlisted candidates will be contacted.