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  • Posted: Sep 6, 2024
    Deadline: Sep 13, 2024
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    Gap Recruitment Services Limited is a leading recruitment firm in Kenya where International and local companies find just the right fit talent.
    Read more about this company

     

    Creative Director

    Job Purpose: 

    The Creative Director will be responsible for leading the creative vision and strategy for gaming and betting products across both online and retail platforms. This role involves managing a team of designers, developing innovative and engaging content and ensuring brand consistency. The ideal candidate will be a seasoned creative professional with a strong background in design, exceptional leadership abilities and a passion for delivering world-class user experiences.

    Key Responsibilities:

    • Lead a team of designers to create high-quality graphics and animations that enhance the user experience across all platforms.
    • Collaborate with cross-functional teams, including product management, marketing and technology, to align creative direction with company goals and execute on key projects.
    • Stay updated with the latest industry trends, design innovations and gaming developments and incorporate these into the company's creative strategy.
    • Develop and maintain brand guidelines to ensure a consistent visual identity across all products and platforms both online and retail.
    • Present creative concepts and designs to senior leadership and key stakeholders for approval, ensuring alignment with the company's strategic objectives.
    • Manage the creative budget, ensuring resources are efficiently allocated to deliver high-quality work within timelines and budget constraints.
    • Foster a creative environment that encourages innovation, collaboration, and professional growth within the team.
    • Oversee the entire creative process from concept to execution, ensuring the final product meets high standards of quality and creativity.

    Qualifications and Skills:

    • Bachelors degree in Design, Advertising, or a related field.
    • At least 7 years of experience in a creative leadership role with a proven track record of managing creative teams.
    • Strong portfolio showcasing creative direction, design skills and successful projects across multiple platforms.
    • Exceptional communication and presentation skills, with the ability to present creative concepts to stakeholders.
    • Proven experience in managing and developing a team of designers, fostering a culture of creativity and innovation.
    • Strong project management skills, with the ability to manage multiple projects simultaneously, ensuring timely delivery and adherence to budget.
    • Deep understanding of user experience (UX) principles and their application in product design.
    • Experience working with cross-functional teams, including product management, marketing and technology departments.
    • Proficiency with the latest design tools and software, including Adobe Creative Cloud, Sketch, Figma and other design platforms.

    Technical Skills:

    • Expertise in graphic design, animation, and motion graphics.
    • Strong knowledge of branding and visual identity development.
    • Understanding of UX/UI principles and how they apply to digital products
    • Ability to manage a design team and provide constructive feedback.

    Personal Attributes:

    • Highly creative with a passion for delivering exceptional user experiences.
    • Strong leadership and team management abilities.
    • Ability to handle multiple projects with tight deadlines while maintaining attention to detail.
    • A proactive, problem-solving approach with a positive attitude.

    Competencies:

    • Ability to stay up-to-date with industry trends and apply them to creative strategies.
    • Strong organizational and time management skills, ensuring project deadlines are met.
    • Ability to collaborate effectively with cross-functional teams and senior leadership.
    • Excellent communication skills and the ability to influence key stakeholders.

    go to method of application »

    Senior Copywriter

    Job Purpose:

    The Senior Copywriter will be responsible for developing creative and effective copy and scripts that align with the company's brand voice and strategic objectives. The role includes crafting a wide range of content, from digital and social media copy to scripts for advertisements and campaigns, ensuring that all communications have brand synergy. The ideal candidate will have a passion for storytelling, a deep understanding of marketing principles, and the ability to manage multiple projects with tight deadlines.

    Key Responsibilities:

    • Work with the Senior Art Director to propose and present creative campaign concepts that align with the company's strategic goals.
    • Write high-engagement scripts and digital content that reflect the brands voice and objectives.
    • Collaborate with the line manager in developing a variety of scripts and digital content for marketing materials.
    • Review scripts for errors and ensure that all approved recommendations are incorporated in the final versions.
    • Simultaneously manage multiple projects with short timelines to ensure timely delivery of creative content.
    • Manage and create content for the brand in collaboration with the rest of the creative team.
    • Participate in creative development meetings within the department and propose recommendations to improve accuracy, efficiency, and relevance.
    • Stay updated on emerging design trends, technologies, and creative practices both locally and globally.
    • Perform any other duties as assigned by the Line Manager.

    Qualifications and Skills:

    • Bachelors Degree in Arts, Marketing, Communication, or a related field.
    • Mastery of written communication, both short- and long-form.
    • Experience writing for both digital and offline media, including campaigns, banners, and website content.
    • Strong conceptual skills for developing digital campaign strategies.
    • A solid understanding of marketing and advertising principles.
    • Ability to write clear, attractive copy that aligns with the brands voice.
    • Collaborative approach, with experience working with designers, marketing, brand, and PR teams on both large- and small-scale marketing projects.
    • Knowledge of SEO principles to maximize the reach of copy.
    • Proficiency in online content strategy, creation, and editing.
    • Strong research skills and a good understanding of local dialects, such as Sheng
    • Experience leading a team of creative writers is an added advantage.
    • Experience crafting social media strategies is an added advantage.
    • Knowledge of sports and related news is beneficial.

    Technical Skills:

    • Proficiency in Microsoft Office, PowerPoint, Keynote, Communicator, and Outlook.
    • Excellent editing and proofreading skills.
    • Experience rolling out campaign concepts for various media channels (ATL and BTL).
    • Experience managing multiple projects in an agency or in-house creative team environment.

    Personal Attributes:

    • Strong attention to detail and creativity.
    • Ability to work under tight deadlines and manage multiple priorities effectively.
    • A proactive approach with a positive attitude.
    • Excellent communication and interpersonal skills.

    Competencies:

    • Strong project management skills, with the ability to handle multiple projects simultaneously.
    • Ability to develop and execute creative concepts that engage customers and drive growth.
    • Knowledge of the latest trends in content creation and marketing.
    • Ability to collaborate with cross-functional teams to deliver high-quality content.

    Method of Application

    Use the link(s) below to apply on company website.

     

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