MCG Sales & Marketing Manager at Gregos Foods Ltd

Sales & Marketing Manager Job Duties & Responsibilities

• Plan & execute daily sales & marketing function to ensure maximum revenue & profitability.
• Meeting monthly sales targets for all our customers.
• Develop & manage the productivity of the marketing plan and report monthly.
• Develop and implement the marketing plan to increase revenue for all channels of the business.
• Increase revenue of the existing customer base.
• Generate & follow up on all potential sales leads and covert to real business.
• Managing sales through customer visits, online marketing & assist with sales in store.
• Develop and nurture relationships with key corporate clients including hotels, restaurants and institutions.
• Manage broadcast, online and in store promotions to increase revenue.
• Develop new strategies to compete with direct competition.
• Create and maintain marketing budget and ensures all projects fall within budget guidelines.
• Introduction of new products to meet customer demand.
• Development and reporting of new business leads.
• Sales forecasting and pricing strategy for the month/s ahead.
• Deliver convertible, relevant site traffic and day-to-day management and review of the online marketing function including PPC, SEO, Email, Affiliates, Social, Content & Retargeting
• Coordinate activities with social media ambassadors, bloggers and affiliates
• Co-ordinate and monitor sales activities and RFPs.
• Maintain customer relationship management and implement systemic sales and marketing standards & systems
• Provide potential and existing clients with the highest level of sales service.
• Monitor, review and report on all sales & marketing activity monthly and identify the areas where improvements can be made.
• Organising events & representing the company at relevant trade exhibitions.
• Lead, manage and motivate a team to deliver consistent high performance against defined objectives and targets
• Analysis, selection & purchase of marketing and promotional material.
• Assisting with customer queries, sales and pricing as required.
• Use analytics to determine advertising ROI, sales and marketing strategy.
• Celebrate individual and team success wildly.

Qualifications for the Sales & Marketing Manager Job

• Diploma or bachelors education/experience plus four years of FMCG sales in a mid/high-volume commercial food service or food processing operation required.
• Have a proven track record in proactive FMCG sales and marketing.
• Knowledge of word processing and spreadsheet software, collaboration and CRM
• Experience in social media
• 2 years practical experience in Tier1 retail