General Manager - Commercial / Sales at Directline Assurance Company Limited

Job Description

We are looking for a motivated and qualified professional to fill the position of General Manager – Commercial / Sales

Key Roles and Responsibilities

• Strategy
  • Manage sales/marketing budgets and ensure sales targets are met.
  • Ensure accurate preparation, and timely submission of sales and marketing reports to management and the Board. In-charge of sales and marketing strategy
  • In-charge of product innovation and development of new products.
  • Grow the business portfolio, oversee operation of marketing activities/programs, and development of marketing strategies in the company.
  • Periodically conduct external and internal business analysis to understand, and adapt to changing client needs
  • Implementing branding strategy to ensure Directline brand visibility.
  • Build and maintain strategic relationships with key stakeholders
• Leadership
  • Manage the Sales department and provide leadership to the team.
  • Align the operations of the marketing with appropriate technology to increase operational efficiency.
  • Prepare periodic reports for marketing/sales to the management and Board Implement marketing policies and ensure efficient administration.
  • Understanding the customers and their needs.

Person Specifications Academic / Professional Qualifications:

• University degree preferably in marketing or sales. A Master’s degree in a related discipline will be an added advantage.
• Possess professional qualification in Marketing with a minimum of diploma level.
• Good progress in ACII or equivalent from a recognized Insurance Institute.
• Experience MUST have at least five (5) years’ experience in a busy sales or marketing department in a senior position preferably in the insurance or financial industry
• Supervisory and leadership skills managing team/department performance and staff

Skills and Attributes

• Compelling communication – ability to convey information and ideas in a clear and focused manner
• Business Savvy – demonstrated keen understating of business operations and levers (systems, processes, departments, functions) that drive profitable growth
• Ability to initiate and maintain strategic relationships with stakeholders.
• Possess leadership skill and ability to work with diverse teams
• Knowledge of operations of insurance industry and its interface with the Insurance Regulatory Authority.
• High level of integrity and honesty.
• Business strategy formulation and execution ability Sound Analytical and IT relevant skills.
• Member of a professional marketing body Application Instructions