Area Sales Manager – Central at Sistema Biobolsa

Your mission at Sistema.bio:

As Area Sales Manager, you will lead the commercial performance of your territory. You will recruit, train, coach and manage a team of active sales agents, building a high performing team that drives sales and maintains a quality loan portfolio. 

You’ll be in charge of:

• Team Recruitment & Development: Recruit dedicated sales agents who fit our criteria and are well spread across your territory, manage their onboarding and quality training (classroom and in-field), set individual targets, give feedback and recognition, and hold bi-weekly meetings to review team performance.
• Sales & Revenue Delivery: Break down sales targets into county and agent targets, monitor live performance through daily calls and WhatsApp, ensure quality data collection for farmers sold to, and run monthly field marketing activities and market activations.
• Portfolio Quality & Repayment: Build a culture of quality sales by selling only to customers with the capacity to pay, monitor repayment through and reports, take remedial action on non-payment, and attend weekly inter-departmental loan review sessions.
• Resource & Budget Management: Identify and justify the territory budget needed to hit targets, manage the allocated sales budget and reconciliations, look after company assets such as cars and motorbikes, lead the distribution of sales materials, and ensure customer onboarding follows Data Protection Guidelines.

More about YOU:

• Degree in Business Management or any relevant course.
• 3–5 years' sales experience in rural selling and hitting targets in related fields such as solar, agri-inputs, and regenerative technologies, with a record of success.
• Experience recruiting and coaching a team of 10+ direct reports towards growth and success.
• Experience selling to farmers, with a passion for improving their lives while maintaining a close network of leads and satisfied existing clients.
• Proficiency in data entry and basic computing skills (MS Office).
• A valid driving license.
• Passion for sales; honest, hardworking, and self-motivated.

Other important details:

• This is a full-time position based in Githunguri, Kenya, within your assigned counties.
• Starting as soon as possible.
• The role requires regular field travel across the counties in your territory.
• Reports to the National Sales Manager and manages a team of Sales Agents.