Assistant Marketing Officer at St. Paul’s University

DETAILS OF THE JOB

• Coordination of all university marketing activities as envisaged in the PR and Marketing strategic plan outputs.
• Develop and implement effective marketing campaigns with measurable goals.
• Create a customer research database for relationship marketing.
• Working with the Assistant Public Relations Officer to achieve the set Marketing objectives.
• Establishing and Maintaining a consistent competitive marketing edge of the university.
• Analysing potential strategic partner relationships for marketing.

QUALIFICATIONS/EXPERIENCE REQUIRED

• Bachelor's Degree in Marketing, Business or relevant field from a recognized university.
• Post-graduate qualification in a relevant discipline will be an added advantage.
• A minimum of (3) three years of relevant professional experience.
• Registration with a professional body.
• Competence with Informtion Technology skills and experience of using marketing softwares

KEY COMPETENCIES

• Excellent written and verbal communication skills.
• Ability to multitask and quickly prioritize and organize.
• Demonstrate competency in Relationship Marketing and be able to develop effective marketing campaigns.
• Deep understanding of the changing market dynamics.
• Demonstrate ability to think strategically , analyse complex information and offer creative and practical solutions.
• Demonstrate ability to conduct and analyse customer research and database .
• Advanced kowledge of social channels relevant to an institution of higher learning.
• Ability to lead a team, work flexibly with a team for long hours and under pressure