Business Development Executive at Ideon Limited

Description

The Business Development Executive will be responsible for overseeing both digital and conventional business development initiatives to position the firm as a leader in the industry.

Duties & Responsibilities

• Develop and Implement Business Development Strategies:
• Create and execute comprehensive plans to drive client acquisition and retention.
• Identify potential markets and craft tailored strategies to attract high-value clients.

Digital Marketing and Online Growth:

• Oversee the firm's digital presence, including website optimization, SEO, and analytics.
• Manage social media platforms (LinkedIn, Instagram, Facebook, etc.) to build brand visibility.
• Create engaging digital content, including blogs, newsletters, and email campaigns, to promote the firm's expertise.

Conventional Marketing and Client Outreach:

• Establish relationships with local businesses, professional networks, and industry associations to identify opportunities for collaboration.
• Plan and host networking events, seminars, and workshops to showcase the firm's capabilities.
• Develop and distribute promotional materials such as brochures and corporate profiles.

Client Relationship Management:

• Collaborate with partners to identify and target potential clients in various industries.
• Strengthen relationships with existing clients to encourage referrals and repeat business.
• Conduct regular client satisfaction surveys and address feedback to ensure continuous improvement.

Market Research and Competitive Analysis:

• Analyze market trends, client needs, and competitor strategies to identify opportunities for growth.
• Provide regular updates on market insights and campaign performance to the partners.

Leadership and Collaboration:

• Lead the marketing and business development initiatives across all departments.
• Train and mentor junior staff involved in business development activities.
• Align business development efforts with the firm’s overall growth objectives.

Skills & Experience

• A bachelor’s degree in Marketing, Business Development, Communication, or a related field.
• At least 3-5 years of experience in business development, sales, or marketing, preferably in professional services.
• Proven ability to meet and exceed business development targets.
• Strong interpersonal, negotiation, and presentation skills.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, CRM software, social media management tools).
• Exceptional analytical and strategic thinking abilities.
• A confident, professional demeanor with excellent communication skills.
• Knowledge of the audit, tax, and accounting industry is highly desirable.