Digital Sale Specialist at Bollard Consulting Limited

ROLES & RESPONSIBILITIES OF DIGITAL SALES SPECIALIST

• Develop and implement digital marketing strategies aligned with business goals.
• Create engaging content for websites, blogs, email campaigns, and social media platforms.
• Manage content calendars and ensure brand consistency across channels.
• Optimize website content for search engines (SEO).
• Manage paid advertising campaigns (Google Ads, Facebook Ads) to drive traffic and conversions.
• Build and maintain a strong presence on social media platforms.
• Monitor engagement metrics and adjust strategies to improve performance.
• Track and analyze campaign performance using tools like Google Analytics.
• Prepare reports on ROI, traffic, and conversion rates to inform future strategies.
• Design and execute email campaigns to nurture leads and retain customers.
• Identify potential clients through cold calling, networking, and referrals.
• Maintain a pipeline of qualified leads and follow up consistently.
• Build strong relationships with new and existing customers.
• Understand client needs and tailor solutions to meet their goals.
• Deliver compelling sales presentations and product demonstrations.
• Negotiate pricing, terms, and contracts to close deals effectively.
• Meet or exceed monthly and quarterly sales targets.
• Stay informed about industry trends, competitor offerings, and market conditions.
• Maintain accurate records of sales activities and customer interactions in CRM systems.
• Prepare regular sales reports for management review.
• Ensure smooth onboarding of new clients.
• Address any issues or concerns to maintain customer satisfaction and loyalty.
• Bidding for tenders.