Digital Sales Executive at Melvins Tea

Department: Sales Department

Position Reports To: National Sales Manager

Job Purpose Summary: Responsible for creating online sales for the company locally and internationally.

Key Responsibilities and Accountabilities

• Achieving sales targets through the online local and international platforms.
• Executing innovative digital sales strategies to increase the product market share via purchases on the various local and international platforms.
• Analyze online sales statistics to determine online business growth.
• Advocating a positive client experience by demonstrating proactive problem solving, investigating complaints, and acting on the feedback.
• Maintaining and developing relationships with existing and new customers.
• Prospect leads and initiate contact with the leads and ensure adequate follow up to generate business opportunities.
• Develop ecommerce sales strategies to meet revenue and growth targets.
• Plan and monitor the ongoing company sales strategies on online local and international platforms.
• Launch optimized online adverts through Google Ads, Facebook etc. to increase company and brand awareness
• Be actively involved in Search Engine Optimization efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Collaborate with designers to improve user experience.
• Measure performance of digital sales efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online sales trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Key deliverables

• Sales volume
• Business growth
• Website and Social media platforms Management
• Online marketing
• Customer satisfaction
• Ensure timely payment collection

Requirements

• Proven experience as Digital Sales or similar role
• Excellent understanding of digital sales concepts and best practices
• Experience with B2B and B2C online platforms such as Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• BSc/BA in marketing or relevant field