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  • Posted: Jan 31, 2023
    Deadline: Feb 17, 2023
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    In 1989, Phil Harvey founded the nonprofit organization DKT International to promote family planning and HIV/AIDS prevention through social marketing. Today, DKT International designs and implements social marketing programs in 20 countries around the world. DKT programs provided over 30 million couple years of protection (CYPs) in 2015, using standard ...
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    Marketing Manager

    Key Responsibilities:

    • Establishing optimal brand positioning, identify consumer target audiences, and develop marketing and brand plans with specific objectives across different channels and segments
    • Developing, implementing and executing strategic marketing plans in line with the business strategies and goals, including medical marketing strategies for pharmaceutical products.
    • Ensuring the customer is at the center of everything done
    • Overseeing branding, advertising, and promotional campaigns, including management of externalagenciesandstakeholdersacrossmultiplecommunicationchannels(mass media, out of home, digital, trade)
    • Develop and execute effective trade marketing campaigns
    • Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
    • Establishing goals, objectives, and metrics for products by channels / segments
    • Analyze customer insights, consumer trends, market analysis, and market in best practices to build successful strategies
    • Lead new product development based on market analysis and business strategies, including brand extensions, packaging design.
    • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
    • Coordinating marketing strategies with the sales and programmatic teams
    • Developing and managing the marketing department's budget and staffing
    • Preparing and presenting monthly, quarterly and annual reports to senior management.

    Required Qualifications:

    • Bachelor’s degree in Business with specialization in Marketing
    • Master’s degree in a related field (Marketing, Business) is preferred
    • Minimumof10years’experienceintheMarketingfield,withatleast5yearsina Managerial position
    • Experience in medical and/or pharmaceutical marketing an added benefit

    Skills, Knowledge & Competencies

    • Solution-oriented; “can do” attitude
    • Self-motivated; results-driven
    • Communication and influencing skills
    • Ability to manage multiple projects simultaneously.
    • Effective analytical and decision-making skills.
    • Experience working with and managing multiple external agencies and partnerships, including advertising, digital, external and internal partners.
    • Demonstrated understanding of principles of market research and analysis to draw valid actionable conclusions.
    • Must possess ability to be a fast learner, creative, and adaptive
    • Expertise in using MS Office applications(Excel, Word, Outlook, PowerPoint) is essential and some experience in creative software applications is useful.

    Method of Application

    Interested candidates should submit a CV, Cover Letter, and at least three professional references with email title of “Marketing Manager” to hr@dkthealthcare.org. The closing deadline for applications is 17th February 2023

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