Global Road Safety Ambassador at Safedrive Africa Foundtion (SDAF)

Reports to: Global Road Safety Ambassador

Location: Nairobi / Naivasha

Job Type: Temporary with possibility of permanent extension

Our organisation seeks an outgoing, well-spoken Road safety Sales Ambassador to help us promote The World Day of Remembrance for Road Traffic Victims (WDR) which is UN global event commemorated on the third Sunday of November every year to remember millions killed and injured in road crashes, their families and communities, as well as to pay tribute to the dedicated emergency crews, police and medical professionals who daily deal with the traumatic aftermath of road death and injury.

We are looking for someone who is as passionate about our services as we are, and who can communicate that excitement to customers at pop-up events. As part of your responsibilities, you help set up temporary displays and provide service demonstrations. Our ideal applicant should have some insurance or sales experience and is comfortable speaking to a high volume of potential partners about the service or products Safedrive Africa Foundation has to offer. Read more here http://safedriveafrica.org

DUTIES AND RESPONSIBILITIES

Primary duties include creating awareness for a SDAF’s service or product, interacting with community and customers to listen to their feedback and developing new ways to market products. 

1. Promote SDAF Services at various events and locations
2. Answer questions and provide advice to potential partners
3. Establishing and maintaining relationships with community and partners that sell the SDAF’s products or services
4. Working with the SDAF’s marketing department to learn and implement the organization’s marketing strategy at events
5. Understanding the company’s vision, mission, goals, products and services to represent the brand’s voice and personality at various events
6. Posting about a service or product on the various social media platforms, chat groups and message boards to drive brand awareness and attract new customers
7. Posting videos and reviews about the company’s product or service and inviting friends to events via social networking sites
8. Sharing ideas with supervisors about new ways to promote the brand
9. Tracking media campaigns, metrics and customer preferences
10. Monitoring feedback from customers and escalating complaints to the company’s marketing department
11. Measuring the conversion rates and other metrics for ongoing campaigns and making adjustments as necessary
12. Create brand awareness and loyalty
13. Protecting brand equity and representing brand image at all times
14. Sensitize, Educating the public about the product and the brand
15. Promoting brand, sales, and marketing training programs
16. Build and maintain long-term trusting relationships with partners, management, and client management
17. Conduct training to help partners better understand the product(s), increase brand awareness and brand image
18. Demonstrate passion for the brand
19. Targeting and positioning of brand
20. Promote brand and marketing campaigns to create interest with the partners
21. Create dialogue through product information and creating brand awareness and positive impressions
22. Implement brand portfolio and training

Brand Ambassador must have

A successful Brand Ambassador candidate will have various prerequisite skills and qualifications to perform their duties effectively, these include:

• Excellent verbal and written communication skills
• Excellent presentation and oratory skills
• Solid social media presence
• Excellent persuasive and marketing skills
• Ability to generate creative marketing and promotion ideas
• Attention to detail and time management skills
• 2 years inside sales/marketing is preferred Retail and/or marketing experience is preferred
• Strong computer, e-mail, and digital camera skills active knowledge and use of social media
• Diploma in sales and Marketing or a relevant field (a plus)