Head of Marketing at iHuman Resource Consulting Ltd (iHR)

Our client, hospital in Embu seeks to recruit a competitive Head of Marketing.

REF:                           2020/IMH/003

REPORTING TO:    Managing Director

Purpose of the Job

To drive and soar up customer and patient experience drive hospital sales and through the marketing initiative.

Duties and Responsibilities

• Formulate and review of sales and marketing policies, procedures & processes.
• Develop sales and marketing plans.
• Develop and present monthly progress reports showing performance trends.
• Develop, drive and sustain marketing initiatives.
• Overseer digital marketing campaigns.
• Design and mount health talks and wellness programs.
• Undertake market intelligence t include competitor activities.
• Identify and provide staff training & development including mentoring & coaching.
• Provide grievance and conflict resolution support.
• Develop comprehensive monthly progress report.

Desired Skills

• Effective communication and networking skills
• Data driven sales & marketing
• Results orientation
• Commercial acumen
• Planning, organizing, leading and controlling skills
• Social Media Marketing competencies

Key Person Specifications

• A bachelor’s degree in healthcare, communications or business-related field
• Minimum Qualification: Bachelor
• Experience Length: 4-5 years’ experience in a healthcare setting
• Certification in marketing