Head of Sales - Africa at Bupa Global

As Head of Sales, you’ll:

• Lead the delivery of new business, retention, and distribution growth across Kenya and other priority African markets.
• Develop and execute go-to-market strategies that align with Bupa’s long-term growth ambitions.
• Build strategic partnerships with brokers, banks, corporates, and affinity partners.
• Explore and implement a Tied Agency model in Kenya.
• Represent Bupa as a visible leader in Africa, both in-person and digitally.
• Lead and inspire the Africa commercial team, balancing in-person leadership with remote management.
• Foster a collaborative, high-performance sales culture focused on accountability and results.
• Engage with key clients and partners to build lasting relationships and ensure exceptional service.
• Work closely with teams across underwriting, operations, marketing, compliance, and product development to deliver seamless customer and broker experiences.
• Monitor market trends and competitor activity to refine strategy.
• Ensure all sales activities meet regulatory requirements and align with Bupa’s governance frameworks.

What We’re Looking For

• A proven track record in senior sales leadership and business development, ideally within health insurance, financial services, or a related industry.
• Insurance professional accreditation - ESSENTIAL
• Strong knowledge of distribution models and regulatory environments.
• Experience managing cross-border or multi-market sales operations.
• Excellent communication, negotiation, and relationship-building skills.
• The ability to think strategically and act decisively in a fast-paced, high-growth environment.
• Strong commercial acumen and data analysis skills.
• Proficiency in CRM systems and Microsoft Office.
• Fluency in English (additional African or European languages are a plus).