Marketing and Communications Officer at ???Nellions Moving and Relocations

​​​Nellions Moving and Relocations seeks to hire a Marketing and communications Officer who will be responsible for creating, designing and delivering marketing programs towards supporting the growth of the company

Duties and Responsibilities

• Development and implementation of Marketing Strategies
• Create and execute marketing campaigns that align with organizational goals.
• Conduct market research to understand audience needs and preferences.
• Manage the organization's online and offline presence, including websites, social media, and print media
• Content Creation and Management
• Create compelling content including blogs, social media posts, and videos for our platforms LinkedIn, Facebook, Instagram, YouTube, and Tiktok
• Oversee the creation of promotional materials and advertisements.
• Social Media and Digital Marketing
• Design and implement inbound marketing campaigns, including content marketing, SEO, and email campaigns, to attract and convert qualified leads.
• Analyze performance metrics and optimize digital marketing strategies
• Brand Management
• Ensure the organization's brand is consistently represented in all communication channels.
• Conduct brand audits and recommend improvements.
• Event Management
• Organize and promote events such as product launches, conferences, and exhibitions.
• Coordinate logistics and ensure successful event execution.
• Data Analysis and Reporting
• Analyze the effectiveness of marketing and communication efforts.
• Prepare reports and provide recommendations to improve future strategies. anniversary celebrations, and client engagement events.
• Track, measure, and report on the performance of all digital marketing initiatives using analytics tools.
• Make data-driven decisions to optimize campaigns and improve ROI.
• Stay up to date with the latest digital marketing trends and tools to continuously enhance our strategy.

Qualifications and Requirements

• Bachelor's degree in Marketing and related field.
• Minimum of 3 years of hands-on experience in marketing, with a strong emphasis on content on digital marketing.
• Proven experience in brand positioning, content creation, and inbound lead generation.
• Strong knowledge and practical experience with SEO, SEM, social media marketing, email marketing, and content marketing.
• Experience in ATL marketing and event management.
• Proficiency with digital marketing tools and platforms such as Google Analytics, HubSpot, and social media management tools.
• Excellent communication and storytelling skills.
• Ability to work independently and as part of a team, with strong project management skills.